Customer Data-Driven Marketing Activation

Activate first-party customer data when and where you need it to deliver customer-centric marketing across channels.

Activate Data Across Your Ecosystem

BlueConic puts you in command of your own customer data control center. Choose which activation platforms use what customer data to deliver relevant messaging with precision targeting.

Recommendations Engine

Deliver 1:1 recommendations in real time. Powered by machine learning, our Recommendations Engine algorithmically determines which product or content to recommend based on the individual’s behaviors, interests, and preferences.

Certified Connections

BlueConic has more than 80 certified connections with other marketing and advertising technologies. Our point-and-click connections interface makes it easy to send data to other marketing activation platforms.

Built-In Personalization

Personalize and optimize the conversation with website and mobile app visitors. Choose from our gallery of BlueConic Dialogues to define who to target, when and where to engage, and what to say based on the individual’s attributes – all configured directly in the platform.

Synchronize Your Customer Data

Import and export data to the other marketing technologies you rely on.

Customer Data Activation

Export data to marketing activation technologies using our certified connections.

See All Connections

See what BlueConic can do for you.

Whether you’re looking for operational efficiencies or improved marketing effectiveness through data activation, our customer data platform can help.