Join us as we partner with the CDPI for their Webinar Series
You’ve created a short list of CDP vendors; the next step is to evaluate the vendors to make sure they meet your business needs. The problem? Given the current confusion in the CDP landscape, it’s hard to know what questions will lead you to select the right vendor for your use case.
February 13, 2019 02:00 PM EST
In this webinar, we’ll provide:
- A framework to understand your business challenge
- A sampling of questions to ask in an RFP depending on your data strategy
- Tips on how to structure an RFP to cover the bases of what you would need from a CDP
Director of Product Marketing, BlueConic
Samantha (Sam) Ngo is the director of product marketing at BlueConic. Prior to BlueConic, Sam covered the social intelligence space at Forrester helping clients put together strategies to better use and understand unstructured data.