eBooks

eBooks
8 Strategies for Crafting a Winning Customer Data Platform RFP

Discover the key capabilities that should be on your CDP vendor comparison checklist.

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eBooks
The Customer Retention Handbook for Retail & Consumer Goods Companies
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eBooks
The Customer Acquisition Handbook for Retail & Consumer Goods Companies
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eBooks
10 Things Your CDP Vendor May Not Be Telling You

Discover the right questions to ask when choosing a CDP vendor so you can make an informed choice for your business.

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eBooks
CDP Use Cases in Consumer Goods

Get real-world examples of how consumer goods companies are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.

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eBooks
The Paradox of Personalization: Balancing Consumer Expectations with Privacy Concerns
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eBooks
CDP Use Cases in Media & Publishing

Learn how media and publishing companies are using BlueConic to transform their audience relationships and accelerate growth.

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eBooks
CDP Use Cases in Financial Services

Find out how financial services companies can take advantage of a CDP to achieve their transformation goals.

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eBooks
Why Second-Party Data is Becoming a Mainstay in the Privacy-First Era
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eBooks
CDP Use Cases in Retail

Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.

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eBooks
Debunking the Four Myths of Consumer Data Privacy

Learn how you can embrace a more proactive approach to consumer data privacy.

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eBooks
A Single Customer View for Financial Services

Download this ebrief to learn how financial services companies are turning first-party data into a strategic business asset by creating a single customer view for the business.

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eBooks
Top 12 CDP Use Cases

Download our eBook to discover real-world examples of how BlueConic customers unlock revenue, enhance efficiency, and accelerate growth with our CDP.

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eBooks
Data Clean Rooms: The Key to Marketing Measurement in the Privacy-First Era
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eBooks
The Third-Party Data Deprecation Playbook

Download our eBook to discover the four essential tools you need for success in the privacy-first era.

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eBooks
A Single Customer View for Consumer Goods

Download this guide to learn 4 ways consumer goods companies are turning first-party data into a strategic business asset by creating a single customer view for their business.

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eBooks
A Single Customer View for Telecommunications

Download this guide to learn 3 ways telecommunications companies are turning first-party data into a strategic business asset by creating a single customer view for their business.

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eBooks
Omni-Channel Acceleration in Retail

Download this guide to learn 4 ways retailers are turning first-party data into a strategic business asset for omni-channel growth.

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eBooks
Business Transformation in Media & Publishing

Download this guide to learn how media and publishing companies are turning first-party data into a strategic business asset for growth.

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eBooks
Improving Operational Efficiency with a CDP

Download our eBrief to learn why martech investment decisions should be grounded in the operational efficiencies they create for marketing.

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eBooks
What Is a CDP? And What Isn’t a CDP?

"What is a CDP?" It's a frequently asked question by business professionals and leaders alike. And one we answer in our in-depth eBook.

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eBooks
The New Customer Engagement Model: How to Transform Customer Relationships & Drive Growth in the Privacy-First Era
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eBooks
Marketing Cloud Suite vs. Best-of-Breed Approach: Why Brands Are Turning to CDPs to Power Their MarTech Stacks
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eBooks
Building a Business Case for a Customer Data Platform

Download our customer data platform business case eBook to learn how you can make the case for a CDP to your leadership team.

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eBooks
FOLIO: Why Data is the Future of Your Publishing Business

In this Special Report, Folio sought to identify the state of data in publishing and magazine media, and how it's transforming the industry.

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