You’ve researched pure-play customer data platforms (CDP), recognizing how they can enhance your growth-focused teams’ operational efficiency and help your business generate more revenue. Now it’s time to start developing your CDP use cases based on your unique business needs.
Check out our infographic below to discover the eight factors to consider when developing your initial CDP use cases. And watch our on-demand webinar to get even more insights into popular use cases BlueConic customers implement to accelerate growth and transform customer relationships.
Want even more insights to help you get started with your CDP use cases? Here are some bonus resources:
- Learn how you can define your “minimum viable data” — and make the most of that first-party data — for your organizations’ initial use cases.
- Find out how everyday marketing professionals are able to leverage artificial intelligence and machine learning in their engagement strategies.
- See the various types of CDP use cases executed by BlueConic customers America’s Test Kitchen, Franklin Sports, and Belgian Cycling Factory.