Maximize The Value of Your Ad Retargeting

Maximize The Value of Your Ad Retargeting

This infographic explains how digital marketers can spend advertising dollars more efficiently by leveraging a richer 1st party dataset to drive more value out of retargeting budgets. By collecting better data on an individual’s web behaviors, motives, and specific interests, marketers can provide an ad experience that’s relevant to that individual and increase CTRs, conversion rates, and overall campaign efficiency.

Maximize Value of Ad Retargeting

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Whether you’re looking for operational efficiencies or improved marketing effectiveness through data activation, our customer data platform can help.