Industry: Retail

Blog
BlueConic Named a Leader in IDC MarketScape for Retail & CPG Customer Data Platform Software Providers
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On-Demand Webinars
Debunking the 4 Myths of Consumer Data Privacy

Forrester analyst Stephanie Liu joins BlueConic’s Cory Munchbach to debunk the 4 myths of consumer data privacy that are holding marketers back.

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Reports & Guides
IDC MarketScape: Worldwide Retail & CPG Customer Data Platform Software Providers 2022 Vendor Assessment
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On-Demand Webinars
Customer Journey Orchestration as a Cookie Alternative

This webinar covers how Vanarama's transition from third to first-party data provided actionable purchasing journey behavior insights to develop omnichannel marketing tactics.

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Videos
The Journey to Customer-Centricity: Transforming a Centuries-Old Company
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On-Demand Webinars
Personalize With Purpose: How Retailers are Raising the Bar with CDPs
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Blog
Omni-Channel Clienteling: The Future of Retail

Today's top retailers build omni-channel clienteling strategies with a CDP to provide a highly personalized, high-quality CX for customers.

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On-Demand Webinars
Top 10 CDP Use Cases for 2022

In this on-demand webinar, you'll hear about 10 real-world examples of how companies across industries use a CDP to enable their digital transformation and accelerate growth.

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Blog
Expanding Your CDP Use Cases: Retailers

Discover three popular CDP use cases that help retailers reduce costs, unlock revenue, and increase operational efficiency.

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On-Demand Webinars
Are Data Clean Rooms the Future of Attribution? The Key to Post-Cookie Measurement
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Solutions Briefs
BlueConic’s Salesforce Marketing Cloud Connection

How growth-focused marketers drive smarter customer engagements with Salesforce Marketing Cloud and BlueConic.

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Blog
Case Update: Belgian Cycle Factory’s Second Pandemic Pivot

With no more inventory to offer until 2022, how could Belgian Cycling Factory (BCF) pivot, yet again, to drive company and customer value?

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Videos
Beyond the Cookie: Personalization for 2022

Watch this video to learn how you can get beyond the cookie in 2021 and straight to the core of identity in today’s digital world.

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On-Demand Webinars
The Third-Party Data Deprecation Playbook

This playbook outlines the 4 tools you need in your third-party data deprecation playbook to lead your organization successfully into a cookiless future.

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On-Demand Webinars
Ad Targeting in the Extended Identity Crisis

Fill out the form to watch the webinar and learn how to confront both new and longstanding challenges in ad targeting.

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Reports & Guides
Identity Terms, Defined

Download this guide to learn the differences between common mechanisms that relate to the overall concept of identity.

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On-Demand Webinars
Identity Resolution in 2022: Be Ready When Third-Party Cookies Disappear
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Blog
How Consumer Companies Leverage Transactional Data

Transactional data is just as important as behavioral and engagement data to consumer companies' omni-channel acceleration strategies.

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Blog
The Data Monetization Playbook for Brands

Data monetization is a growing trend among leading brands — one that helps them unlock revenue opportunities and accelerate business growth.

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Blog
Omni-Channel Acceleration: A Growth Opportunity for Retailers

Embracing an omni-channel engagement approach is how traditional retail companies and digitally native retailers alike can accelerate growth.

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eBriefs
Omni-Channel Acceleration in Retail

Download this guide to learn 4 ways retailers are turning first-party data into a strategic business asset for omni-channel growth.

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Videos
How VF Corp Made the Single Customer View a Reality

Learn how an iconic family of lifestyle brands transformed its marketing organization with a customer data platform.

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Videos
Interview with Belgian Cycling Factory on Transforming the Customer Relationship
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On-Demand Webinars
How One Retailer Levels the Playing Field with Amazon

Discover how an apparel-and-accessories retailer leverages an omnichannel customer view in our CDP to create more value for its business.

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On-Demand Webinars
The ROI of a CDP: 6 Ways Enterprises Reduce Marketing Costs & Unlock Revenue
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Videos
How Franklin Sports Built a Hyper-Personalization Strategy

Aaron Seitz from Franklin Sports explains how he developed a hyper-personalization strategy for his ecommerce brand using BlueConic's CDP.

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Videos
Behind the Digital Transformation of Bob’s Discount Furniture

Hear how Bob's Discount Furniture approached its digital transformation and enhances its lifecycle marketing with BlueConic's CDP.

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