BlueConic listens for, identifies and records the characteristics and online behavior of your customers, prospects, followers and other interested individuals, storing all of their engagement activities in unique personal profiles.
Using BlueConic’s dynamic segmentation capabilities, marketers can directly target individual users with highly relevant and personalized information in real time, across all devices and touch points.
Learn more about:
- The challenges and benefits of individualized marketing
- The key capabilities of BlueConic
- How you can enable individualized marketing for your enterprise