Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement.
The customer data platform to liberate your data in the privacy-first era
BlueConic puts unified, privacy-compliant first-party data into the hands of business teams that want to transform the customer relationship and unleash growth.
Customer Data Platform
BlueConic powers your data-driven business processes to accelerate growth.
Our CDP provides a unified view of the customer – paired with the capabilities to activate that data in the core processes used to drive business growth.
Establish a single customer view at the heart of your business technology infrastructure.
Orchestrate individualized experiences in every stage of the customer lifecycle.
“For the first time ever, we can use HEINEKEN’s owned segments instead of relying on third-party data. With that data in hand, we can design robust, personal journeys for our various audiences.”Rebekah Kennedy | Director, Consumer Data Strategy, Heineken USA
“From a CDP vendor selection perspective, it was a combination of things . . . how modern the technology stack is, advanced analytics capabilities, ease of use, as well as company culture. These, at a high level, are things that we took into consideration when selecting a CDP vendor, and specifically the reason why we went with BlueConic.”Reem Seghairoun | VP, Global Digital Consumer 360 & Advanced Analytics, VF Corporation
“BlueConic was the technology we needed to enable an entirely new way of working that eliminated previous data bottlenecks and supported cross-functional collaboration.”Lena Lindgren | Head of Customer Value Management & Analytics B2C, Telia Company
“We have a very classic publishing business that's almost 30 years old. We had a lot of archaic business practices as it relates to how we contact people and what data we are storing about them. We had nothing beyond their credit card information and how they're paying us. With BlueConic, we sped up to the times.”Sarah Desmarais | Director of Marketing, CRM & Audience Strategy, America’s Test Kitchen
“For Franklin, BlueConic is the nucleus of everything we do from a marketing standpoint.”Aaron Seitz | Digital Marketing Manager, Franklin Sports
Put unified, actionable, and privacy-compliant first-party data into the hands of growth-focused users.
BlueConic transforms the way your business teams operate to drive growth initiatives.
Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages.
Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data.
Take our CDP Readiness Assessment
Think you might be ready to transform your business with a CDP? Answer 9 questions to find out where you rank across three dimensions of CDP readiness.
The customer data platform industry leaders trust
Don't just take our word for it. Check out these customer stories to learn how companies from all industries and business models liberate their first-party data with our CDP.
Get in touch.
Talk with one of our experts to see how BlueConic can help you transform the way your business teams operate and power your growth initiatives with data.