Watch now to unlock the secrets to effective personalization and customer engagement by harnessing unique data insights.
Watch this webinar as The Rebooting's Brian Morrissey is joined by publishing leaders to discuss their outlook for the subscription market in 2024.
In January 2023, BlueConic experts made predictions on what to expect for RFP trends in the coming year. Discover how these predictions fared.
Learn about a pressing AI threat that is emerging for publishers and what they can do to adapt.
AI-powered search is set to transform the way content is discovered and consumed. Watch now to learn what this means for publishers.
Discover four tips that will save you time and resources while optimizing your website performance and the customer experience at the same time.
Learn how media and publishing companies are using BlueConic to transform their audience relationships and accelerate growth.
Discover the most common types of operational challenges that led B2B media companies to invest in BlueConic, as well as the benefits they gained after implementation.
Discover the most common types of operational challenges that led B2C retailers to invest in BlueConic, as well as the benefits they gained after implementation.
Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.
Forrester analyst Stephanie Liu joins BlueConic’s Cory Munchbach to debunk the 4 myths of consumer data privacy that are holding marketers back.
This webinar covers how Vanarama's transition from third to first-party data provided actionable purchasing journey behavior insights to develop omnichannel marketing tactics.
Developing audience monetization strategies based on their first-party data is what helps leading media and publishing brands thrive today.
There are many customer analytics tools. But only an analytics-focused CDP reduces the distance between insight generation and activation.
Customer lifecycle management is streamlined and simplified for companies with BlueConic. Learn how your brand can benefit from Lifecycles.
Find out how you can enrich Google Analytics data for deeper analysis by integrating person-level data captured in a CDP.
Real-time marketing is only possible with real-time data access. Learn how the right processes and martech can help you leverage up-to-date customer data.
Check out several customer segmentation examples and learn how leading companies build multi-dimensional segments in minutes with our CDP.
Data monetization is a growing trend among leading brands — one that helps them unlock revenue opportunities and accelerate business growth.
Customer segmentation analysis enables growth-focused teams to better leverage their first-party data and understand and engage customers.
Business intelligence reporting is far more efficient for growth teams when they use a customer data platform (CDP) as their primary BI tool.
Check out several behavioral segmentation examples, statistics, and ideas that can help you make the most of your customer data and improve your marketing.
Learn how HEINEKEN USA uses our customer data platform to enable its direct-to-consumer (DTC) engagement strategy.
Discover how media leaders are focusing on social media, digital advertising, and data management to secure their place in the information ecosystem in the next decade.
Download this guide to learn how media and publishing companies are turning first-party data into a strategic business asset for growth.
Learn how an iconic family of lifestyle brands transformed its marketing organization with a customer data platform.
Watch our webinar to discover how leading brands leverage artificial intelligence (AI) for marketing today — and how you can too with the right martech.