Podcasts
Recruiting Top Marketing Talent in a Remote World: Strategies from BlueConic’s CMO

20 minutes | June 14, 2024

In this episode of The Remote CMO podcast, BlueConic CMO Patrick Reynolds details his efforts to maintain collaboration among a remote marketing team, upskilling and training the team through a mix of internal and external resources, the value of marketing generalists, and more.

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Podcasts
Data: Use it or Lose it to Win Customers

44 minutes | June 10, 2024

In this episode of The Content Marketing Virtual Summit podcast, BlueConic CMO Patrick Reynolds shares invaluable knowledge on go-to-market strategies, data, and marketing leadership in the SaaS industry.

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Podcasts
The Depth Era

47 minutes | May 21, 2024

In this episode of The Rebooting Show, BlueConic CEO Cory Munchbach discusses how publishing is shifting from prioritizing breadth to rewarding depth. That starts with understanding the audience — and its segments — more granularly in order to create a more sustainable and varied business foundation.

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Podcasts
‎The Remote CMO: Recruiting Top Marketing Talent in a Remote World: Strategies from BlueConic's CMO on Apple Podcasts

20 minutes | May 19, 2024

In this episode of The Remote CMO podcast, BlueConic CMO Patrick Reynolds discusses the challenges of managing a fully remote marketing team, the emphasis on upskilling and training the team through a mix of internal and external resources, and more.

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Podcasts
Sales Talk for CEOs: Leading with Empathy: How Cory Munchbach’s Journey from Analyst to CEO Shapes her Leadership Today

43 minutes | May 9, 2024

In this episode of the Sales Talk for CEOs podcast, BlueConic CEO Cory Munchbach joins Alice Heiman as they discuss Cory's strategic approaches and personal influences that have shaped her journey at BlueConic.

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Podcasts
Unlocking Growth: How CDPs Address Five Key Business Challenges

37 minutes | April 29, 2024

In this episode of the Millennium Live podcast, BlueConic CEO Cory Munchbach discusses how CDPs tackle pressing business challenges that are top of mind for growth-focused executives and how BlueConic empowers organizations to not only gain a competitive edge but also maximize marketing ROI and navigate an ever-evolving digital and privacy-first landscape.

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Podcasts
How to Meet Customers Where They Are in Their Buying Journey

53 minutes | March 20, 2024

In this episode of The Revenue Driven CMO podcast, BlueConic CMO Patrick Reynolds talks with Chris Mechanic about how to actually help buyers in their research, how to carefully segment prospects without getting in their way, and what customer data platforms enable marketers to do with data.

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Podcasts
Transforming Sales: A Journey of Growth and Success

22 minutes | February 28, 2024

In this episode of the Org3D podcast, BlueConic CRO Jackie Rousseau-Anderson speaks with Adam Rollings about her journey from data and analytics to go-to-market strategy and emphasizes the importance of true customer centricity.

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Podcasts
Being the challenger: Agility and risk-taking

43 minutes | February 22, 2024

In this episode of Brand Enabled: The Human Stories Behind Branding, BlueConic CMO Patrick Reynolds discusses how he puts his concepts into practice and how that has translated into business success.

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Podcasts
The Journey from 17th Employee to CEO

43 minutes | February 2, 2024

In this episode of Operations with Sean Lane, BlueConic CEO Cory Munchbach discusses the relationship between a CEO and a COO, the importance and vulnerability that comes with asking questions, and the traits that might hold operators back from being good CEOs themselves some day.

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Podcasts
The Future of Marketing Analytics

51 minutes | January 18, 2024

In this episode of DataFramed, BlueConic CEO Cory Munchbach speaks with Richie Cotton about successful marketing strategies, the impact of privacy laws on data collection and marketing strategies, the future of marketing analytics, and much more.

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Podcasts
Cory Munchbach on the life of a Martech CEO

1 hour, 6 minutes | December 20, 2023

In this episode of Making Sense of Martech, BlueConic CEO Cory Munchbach joins Juan Mendoza to discuss her journey to becoming the CEO, what it looks like to lead the vision and strategy of a private equity-backed company, and her outlook for the coming year in the CDP category.

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Podcasts
The tsunami of crap has arrived

38 minutes | November 28, 2022

In this episode of The Rebooting Show, BlueConic Director of Sales Patrick Crane joins Brian Morrissey to discuss the state of subscriptions at publishers and the maturation of the market.

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Podcasts
The VentureFizz Podcast: Cory Munchbach - CEO of BlueConic

53 minutes | November 27, 2023

In this episode of the VentureFizz podcast, BlueConic CEO Cory Munchbach talks all things BlueConic, lessons learned since becoming a CEO, and more.

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Podcasts
BlueConic - A CDP Built for Marketing Activations

30 minutes | September 8, 2023

In this episode of Marketecture podcast, BlueConic CEO Cory Munchbach speaks with Mike Shields about the history of BlueConic and how and why CDPs emerged, before diving deeper into the inner workings of our platform.

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Podcasts
How Remote Work Works in Today's Environment

38 minutes | September 7, 2023

In this episode of HR Data Labs podcast, BlueConic Chief People Officer Katherine Boardman discusses remote work and how companies can craft it for their employees’ benefit.

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Podcasts
Deconstructing Data

44 minutes | May 9, 2022

In this episode of the BDEX podcast, BlueConic CEO Cory Munchbach speaks with David Finkelstein and Joshua Morgan about the intricacies of identity resolution, the impact of third-party data deprecation, and the significance of leveraging first-party data.

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Podcasts
Do Customer-Centric RevOps Leaders Make Better CRO's?

51 minutes | June 6, 2023

In this episode of CRO Spotlight with Warren Zenna, BlueConic CRO Jackie Rousseau-Anderson discusses about how data analytics leaders make great CROs - and how they tackle the "sales stigma" that comes with the role.

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Podcasts
Getting Smart About CDPs and First-Party Data

48 minutes | February 28, 2023

In this episode of Adtech Unfiltered, BlueConic CEO Cory Munchbach breaks down the use cases for a CDP, how to identify if you're well-positioned to leverage one, and best practices to help marketers reap the rewards of this popular but complex tool.

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Podcasts
Navigating the Changing Landscape of Marketing Data

34 minutes | February 21, 2023

In episode 95 of The Next CMO Podcast, BlueConic CMO Patrick Reynolds discusses how to market with data in the changing privacy landscape.

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Podcasts
Tackling the Gender Gap in Tech

32 minutes | December 16, 2022

In this episode of Spilling the T, BlueConic CEO Cory Munchbach challenges the existence of the gender gap in tech and talks about how to close the gap for good.

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Podcasts
Women in Tech & the Gender Gap

33 minutes | July 28, 2022

In episode 3 of CDO Matters with Malcolm Hawker, BlueConic CEO Cory Munchbach discusses the role of women in technology and how we can improve on the many gender imbalances that continue to persist both in their companies, and society at large.

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Podcasts
Liberating Your First-Party Data

42 minutes | July 12, 2022

In this episode of The Data-Driven Marketer Podcast, BlueConic CEO Cory Munchbach highlights how brands can start thinking about first-party data differently and how to make the post-cookie shift.

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Podcasts
Second in Command Podcast

44 minutes | May 9, 2022

In this episode of Second in Command podcast, BlueConic CEO Cory Munchbach speaks with Cameron Herold about defining the roles of CEO and COO and splitting the responsibilities for each, and how to bring seasoned workers into a company with an established workforce seamlessly.

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