Experiences

Interactive quizzes that turn customer data into real revenue.

BlueConic Experiences are the fastest way to get customers to tell you what they actually want. Experiences capture declared first-party data through interactive quizzes, product finders, and guided selling, so your customer profiles are complete enough to actually do something with.

Trusted by marketing teams at leading retail, e-commerce, and CPG brands

Data capture challenges

Most data capture falls flat.

Behavioral data tells you what someone did. It doesn't tell you what they were looking for, what they prefer, or what would actually make them buy. That gap is why personalization so often misses: you're working from signals that are incomplete, inferred, or just old.

Static forms don't fix it. They collect the bare minimum and convert even less. And with third-party data becoming harder to rely on, the brands that figure out how to get customers to share directly are the ones that end up with profiles worth using.

First-party data capture

What are BlueConic Experiences?

BlueConic Experiences are interactive quizzes, product finders, preference flows, and guided selling tools that feel more like a helpful conversation than a data collection exercise.

Because customers are getting something useful out of completing them — a product recommendation, a relevant offer, a result that means something to them — they share more, and the data that comes out is cleaner and more structured than anything you'd get from a form.

Every response syncs directly to customer profiles in real time, and flows to your CDP, ESP, and commerce platforms without manual steps. You can build and deploy without engineering support, across web, mobile, email, paid media, and in-app.

Built-in AI

AI Agents handle the work so your team doesn't have to.

BlueConic has agents built in to handle the parts of the job that used to require the most time and people. Tell the Builder Agent what you're trying to create and it generates a working Experience you can edit and launch, with changes applied in one go. When something's live and you need to know how it's performing, you ask the Insights Agent in plain language instead of pulling a report. The people who need answers get them without waiting on anyone else.

What teams get with BlueConic:

Higher AOV from more relevant customer experiences
More efficient spend through smarter targeting
Faster launches and quicker learning cycles
More value from your existing marketing stack
Speed with clear controls and accountability
A platform that scales with your team
Case Studies

Nestlé Purina embarks on a personalization journey with Experiences

Learn how Nestle Purina was able to unlock the value of first-party data, create a data ecosystem & build scalable data enrichment and personalization.

65%
Lead capture rate
85%
Completion rate
Case Studies

How ASICS is personalizing the customer journey one mile at a time

Learn how ASICS enhances consumer engagement and provides personalized product recommendations tailored to various running personas.

90%
Completion rate
2.15
Average data points per user profile
Case Studies

Bliss personalizes the customer journey and lifts engagement 25% with quiz strategy

Discover how Bliss boosted engagement and satisfaction with tailored recommendations that drove purchases and increased lifetime value.

167%
Increase in email open rates
34%
Increase in leads captured
Case Studies

How PepsiCo grew their first-party data by 24%

Learn how PepsiCo grew their first-party data asset and built deeper consumer connections with Experiences.

24%
Increase in first-party data
75%
Experience completion rate

The only declared data tool that's also part of your CDP

Why BlueConic Experiences

A decade spent learning what gets customers to share

BlueConic has been helping brands capture declared data longer and at greater scale than any other platform in this category. That track record means the product reflects what actually works, across thousands of real real campaigns

AI that makes your whole team faster

The agents inside Experiences mean the people closest to the campaign can build, adjust, and get performance answers themselves. Less waiting, more time actually running things.

First-party data that goes to work immediately

Because Experiences live in BlueConic, the data customers share doesn't sit in a separate tool waiting to be exported. It flows directly into profiles and activates across your stack in real time, which is something no standalone quiz tool can do.

Full Name

Lorem ipsum dolor sit amet, consectetur adipiscing elit.

How we can help you

Full Name

Lorem ipsum dolor sit amet, consectetur adipiscing elit.

How we can help you

Full Name

Lorem ipsum dolor sit amet, consectetur adipiscing elit.

How we can help you

Want to see it in action?

Get a walk-through of how BlueConic helps teams act on customer data while it still matters.

Request a Demo