News

The Future of Work: Adapting to Remote Operations

Scoring with subscriptions: How Advance Local leveraged data to target high school sports

BlueConic Named 2023 SIIA CODiE Award Finalist for Best Customer Data Platform

Emerce 100: de beste bedrijven in e-business 2023

Do Customer-Centric RevOps Leaders Make Better CROs?

Exclusive: Furniture retailer Coco Republic prepares for U.S. online launch

The big clean up: welcome to data clean rooms

Women Of Color Retail Alliance Building A Network Of Support And Change

International Women's Day: How women in tech are embracing equity

What 6 Women in Leadership Say Inspires Them — and the Advice They Have for Peers

Getting Smart About CDPs and First-Party Data

Women execs from Telia, Pernod Ricard, Vans, MIT, Cengage Group, and BlueConic share their leadership lessons as part of International Women’s Day 2023

15 ‘Golden Rules’ For Hosting A Webinar That Converts Viewers

Navigating the Changing Landscape of Marketing Data with Patrick Reynolds, CMO of BlueConic

Insurance Legacy System Transformation With Endava, FintechOS, Branch, Hey Driver & BlueConic

The DTC Revolution Is for Consumer Goods Companies of All Shapes and Sizes

Expert Predictions For Tech Trends That Will Shape 2023 – Part 2

Lotame Launches Next-Gen Data Platform Spherical to Extend Data Portability and Interoperability

Media Alert: BlueConic to host webinar on importance of privacy-safe second-party data sharing during Data Privacy Week

Navigating a downturn with marketing: Expert tips from the Pros

Built In Honors BlueConic in Its Esteemed 2023 Best Places To Work Awards

Cory Munchbach Is BlueConic’s New CEO, With Privacy As A Top Priority

How consumer goods companies can accelerate their first-party data strategy

LinkedIn Digital Publishing Guest Columns 4 mins read How publishers are using first-party data to create new revenue streams

The 2022 Top Places to Work in Massachusetts

Global lighting retailer optimises data strategy to drive 11% uplift in conversions

Google’s $400m penalty and impact of the 5 heftiest data privacy fines on 2023 ad plans

Debunking The Four Myths Of Consumer Data Privacy

BlueConic congratulates customers Lovesac, Colgate-Palmolive, Mattel, Timberland, and The North Face for being named to The Lead’s Direct 60 List

UK advertising spend forecast to rise to £35B this year

“Brands can’t afford the risk of a spray and pray approach to campaigns”: 25 marketers on the outlook for adspend

Apple’s data privacy changes are hypocritical - here's why

The Sorcery-Like Power of ‘Dream Sessions’ at BlueConic

The Comoto Family of Brands accelerates omnichannel marketing with first-party data

Frustration, hope and confusion amid industry’s search for TCF answers

Learn how the Comoto Family of Brands is unlocking its marketing potential with first-party data at MarTech Fall Conference

Is There Still Hope For A Federal Privacy Bill This Year?

Sephora Won’t Be The Last Brand Whose Data Foundation Needs A Touch-Up

Instagram’s $402m fine is a sign of what’s to come, say data privacy experts

What Sephora’s $1.2 Million CCPA Settlement Signifies for Brands

Molson Coors Is Brewing A Full-Bodied Data Strategy

US regulator sues data broker over sale of location information

How to market in a cookieless world

Elevate data personalization strategies

The Hottest Marketing Tech Companies of 2022

Former Mastercard SVP Patrick Reynolds joins BlueConic as CMO

Data Clean Rooms: The Solution for Bridging the Data Gap when Third-Party Cookies Disappear?

What Are the Tradeoffs Between DMPs, MDMs and CDPs?

Kimberly Minor to join BlueConic board

Inspirational Woman: Cory Munchbach | President & COO, BlueConic

BlueConic Recognized by SIIA as Best Customer Data Platform

Mattel innovation becomes toy maker’s e-commerce core

Customer Data Platform BlueConic Wins People’s Choice Stevie® Award in 2022 American Business Awards®

Put Down Roots: 10 Boston Tech Companies Hiring Now

BlueConic named a finalist in Digiday and INMA Awards alongside Endeavor Business Media

“Digital is now as vital as oxygen”: 20 industry views on UK ad spend record and the outlook for 2022

With our specialized CDP team, we occupy a distinctive position in the market

Are Data Clean Rooms the Future of CPG Advertising

“We’re always trying to find new ways”: How NOLA.com and The Advocate increased engagement and subscriptions

These Skills Close Deals at 10 Boston Tech Companies

Data clean rooms offer the only viable alternative for a cookieless future

BlueConic to Host Adweek Webinar “Customer Journey Orchestration as a Cookie Alternative: How Vanarama Identified Actionable Behavioral Insights”

Conn’s HomePlus joins BlueConic to discuss customer-centric approach at MarTech Spring Conference 2022

Unified, Actionable First-Party Customer Data at Your Fingertips

Endeavor Business Media Sees 6.7x Increase in Revenue Using Data & Automated Journeys

How to become a 'Best Place to Work'

Complexity Kills: The Dark Side of Marketing Clouds

IPA Bellwether predicts ad spend rebound – marketers react to the ups and downs

Expert Data & Privacy Predictions For 2022

BlueConic earns a place on Built In’s esteemed 2022 Best Places to Work Awards

Apple is sneaking around its own privacy policy — and will regret it

BlueConic Announces Strategic Growth Investment from Vista Equity Partners

Data Clean Rooms: The Key To Post-Cookie Impact Measurement

The CDP Market Is Growing Up, With BlueConic COO Cory Munchbach

Using AI-Based CDPs to Improve the Customer Experience

Surviving Third-Party Data Deprecation: A Playbook For Marketers

A Lifeline for the Subscription Box Model Beyond the Pandemic

5 Questions to Ask in Building a Customer Experience Strategy for 2022

Furniture Retailer Lovesac joins BlueConic at Adweek Commerce Week to discuss effectively using first-party data for cross-channel engagement

Cookie Sunset: Disrupting Booming Retail

Snap, Facebook, Twitter and YouTube lose nearly $10bn after iPhone privacy changes

Making the right Martech Decisions in a Shifting Market

Women Of The C-Suite: Cory Munchbach of BlueConic On The Five Things You Need To Succeed As A Senior Executive

Philadelphia Inquirer Joins BlueConic to Discuss its First-Party Data Strategy at Adweek Elevate

Facebook spent more than $5M on lobbying efforts in 3rd quarter

It's the data, or not?

BlueConic named a finalist in Digiday and ExchangeWire awards alongside HEINEKEN USA

Martech Visionary Suresh Vittal Joins BlueConic Board of Directors Following a Record Quarter of Deals

The Inside Scoop: Three Surprising Lessons From CDP Implementations

The Big Story: The Rise Of CDPs And The End Of Last-Click Attribution

How Dennis Publishing made first-party data core to its business transformation

Why App Annie’s Transparency Failings Is An Opportunity For Other Businesses To Look In The Mirror

How IT & Marketing Can Work Better Together

Why cannabis datasets will give you a bad (data) trip

Here’s why the loss of the third-party cookie is heading toward a collapse in the middle

What is the fate of DMPs in a post-cookie world?

BFFs once more, advertisers and publishers rediscover their alliance amid tracking turmoil

Why Telecommunications Companies Need to Embrace a Single Customer View

Dennis Publishing Joins BlueConic to Discuss Role of First-Party Data in its Business Transformation at the MarTech Fall Conference

Autovia launches first-party data strategy to connect audiences with car makers, dealers and other automotive service providers