Retail

Convert more shoppers, grow customer value, and cut wasted spend.

BlueConic helps retail marketers acquire new customers, drive repeat purchases, and increase ROAS—using real-time data and smarter targeting.

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Accelerating growth for retail leaders around the world

Why Retail Teams Choose BlueConic

Traffic without conversion is money lost. Most platforms either collect data or run campaigns—but BlueConic does both. We give marketers the power to engage shoppers as they shop, personalize at scale, and grow revenue without constant IT support.

Better Experiences

Turn first-time shoppers into high-value customers

From mascara matchers to jacket recommenders, BlueConic powers experiences that help shoppers find what they want—and help you learn what they love. These aren’t just brand moments—they’re high-converting, data-rich entry points that fuel your entire marketing engine.

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Faster Action

Trigger real-time offers that move shoppers to buy

Your customers are showing intent in real time. If your tools can’t respond, they’ll bounce. BlueConic lets you trigger personalized offers the moment someone carts, browses, or lingers—while suppressing irrelevant ads and wasted spend.

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AI Decisioning

Use AI to drive higher AOV, loyalty, and LTV

From product recs to loyalty offers, BlueConic’s AI figures out what each shopper needs next—and delivers it in real time. No guesswork. No manual rules. Just smarter decisions that grow revenue and customer lifetime value.

Purpose-built solutions

Pre-configured packages help you launch faster, waste less, and get better returns—right out of the gate.

Lead Generation Learn More

Product Discovery Learn More

Cart Abandonment Learn More

Next Best Action Learn More

Case Studies
How Marmot turned one quiz into 8.5x ROI

Guided selling and product finders are the digital equivalent of your best in-store associate. Marmot’s intentional process of helping users de-select translated into real results:

47% Lift in conversions

34% Lift in average order value

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Case Studies
Free People turned discovery into a 62% conversion lift

Discover how Free People launched a Denim Finder that acted like a virtual stylist—helping shoppers find their perfect fit through a guided, personalized journey that mirrored the in-store experience.

62% Conversion lift

51% Lead capture

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Case Studies
NARS engages 25% of site visitors with interactive quizzes

Discover how Nars shifted to a data-driven strategy to gather insights like product preferences, skin tones, and lifestyles—enabling more personalized marketing and communication.

9% Lift in average order value for customers that engaged with an Experience

$28k In US revenue generated through the Experiences

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