Podcasts & Videos

BlueConversations: CDP Use Cases in Financial Services

Customer data platforms (CDPs) have become an essential technology in enabling a company’s digital transformation. But the #1 question we still hear from marketing and other growth-focused teams in the financial services industry is:

What are CDP use cases for the financial services industry? 

We’ve got you.

In this video, Principal Customer Success Manager, Nicky Peterse, is joined by Director of Product Marketing, Sam Ngo, to share their expertise when it comes to implementing CDP use cases for financial services organizations.

Whether you are in insurance or banking, fill out the form to hear how BlueConic customers are leveraging their secure, first-party data assets to combat the industry’s main growth challenges: balancing consent, privacy, personalized experiences and content relevancy, to drive customer engagement.

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