Retail Solutions

Drive retail growth

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See what BlueConic can do for you

Changes in market conditions can disrupt companies that are not built for resilience. Retail companies need to quickly recognize, respond to, and capitalize on changes in customer behaviors. BlueConic transforms the way your growth-focused teams operate by empowering them with unified, actionable, and privacy-compliant first-party data to increase their agility and drive business outcomes.

Unify cross-channel data

Collect first-party data from all online and offline channels to form a single customer view that’s accessible to marketing, CX, and other growth teams across the enterprise. Data is automatically normalized and cleaned.

Gain new customer insights

Use out-of-the-box or custom machine learning models all without technical resources. CLV, RFM, lookalike audiences, and predictive scores can inform campaigns, product development, inventory, and more.

Orchestrate cross-channel journeys

Deliver timely and relevant messaging to individuals based on real-time data about behaviors and transactions coupled with predictive models for product and content recommendations.

Diversify revenue models

Use customer data to create new products and services customers may want based on past purchases, current subscriptions, and other activity, insights, and attributes.

Why customers love BlueConic

Retailer Orchestrates New Digital Experiences and Drives Growth Among Expanding Customer Base

Discover how this bricks and clicks retailer leveraged BlueConic to support its broader transformation into a customer-centric, hyper-digital brand.

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goba Sports Group Unified Cross-Channel Data to Build New Segments & Drive Marketing Efficiency

Discover how goba Sports Group decreased its cost per acquisition by 24% and increased its return on advertising spend by 59% with our pure-play CDP.

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European Bicycle Manufacturer Accelerates Digital Transformation with BlueConic

Discover how this European bicycle manufacturer built its digital transformation strategy around BlueConic's pure-play customer data platform (CDP).

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  • "[BlueConic] has truly enabled our team to work much more cohesively towards our goal of becoming a customer-centric company."
    Nick Visconti | VP of Marketing, Conn's HomePlus
  • “We're not used to things being so user-friendly. We're already so impressed.”
    Anonymous | Dollar Tree
  • "Having BlueConic, being able to create things on the site, without having to tap tech, has been a huge unlock."
    Dana Green | Director of e-Commerce and Optimization, Comoto
  • “Before BlueConic, weren't not able to take information from one channel and use it to inform the messaging we push out in another.”
    Saugar Sainju | VP, Growth Marketing, goba Sports Group
  • "BlueConic’s CDP easily integrates with many other applications out of the box. It’s powerful in building customer profiles on a global scale. "
    Rob Velders | Business Product Owner, Marketing Automation & CDP, Signify
  • "Overall, [BlueConic] is an easy-to-use solution that allows us to build custom audience segments for advanced customer insights and easy execution in other marketing channels."
    Marketing Analyst | Retailer

Related Resources

Guides
The Customer Acquisition Handbook for Retail & Consumer Goods Companies
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Podcasts & Videos
The Journey to Customer-Centricity: Transforming a Centuries-Old Company
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Guides
CDP Use Cases in Retail

Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.

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See all resources

Discover what you can do

Speak with an expert on how to bring BlueConic into your stack today.

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