Reports & Guides

The Total Economic Impact™ of BlueConic

BlueConic commissioned Forrester Consulting to conduct a Total Economic Impact™(TEI) study to examine the potential return on investment (ROI) of BlueConic. This is what they found: a composite organization representing BlueConic customers experienced a 425% ROI and up to 90% time savings on segmentation, customer journeys, and reporting.

We want to help you experience that same success too.

In the study, you’ll see how BlueConic customers not only saw an increased profit of $2.1M but also saw benefits like:

  • Up to 90% time savings on segmentation, customer journeys, and reporting tasks

  • Increased profit of $5.4M from improved conversion rates, new data monetization revenue streams, and strategic partnership growth

  • Faster, higher-quality decisions making and support for future growthSaw an ROI of 425% over three years

“There are very few companies that I stand behind when I go from one company to the next. BlueConic is one of those companies.” – Digital Experience Manager, B2B & B2C Retailer

Download the full study to learn more about the challenges BlueConic customers faced before investing in the platform, as well as the benefits they gained after implementation.

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