TL;DR:
Launch an on-site message with just a prompt—no devs, no tickets.
Build predictive models faster with real-time help inside AI Workbench.
Experiment with new APIs to level up segmentation and targeting.
Personalization and prediction work—what doesn’t is the slow, technical grind it takes to execute. Want to target a segment with an offer? Cue the developer. Need a model to predict churn? Get in line behind other data requests.
That’s why we brought generative AI straight into the core of BlueConic—powered by Amazon Bedrock for speed, flexibility, and enterprise-grade trust. Now marketers and data teams can go from “I’ve got an idea” to “It’s live” in record time.
On-Site Personalization Without Code
The new GenAI-powered Dialogue Assistant lets you launch on-site lightboxes—promos, surveys, lead captures, and more—using plain English. Just say, “Show first-time visitors a 10% offer,” and it generates a fully branded, responsive experience in seconds. Want to tweak the headline? Ask for a new one. No HTML. No CSS. No waiting.
Why it matters: Marketers can move fast, test more ideas, and finally own the on-site experience without leaning on technical teams.
Predictive Modeling, Supercharged
Inside AI Workbench, a GenAI assistant now helps you build, refine, and optimize models on the fly. Get tailored code suggestions, best practices, and CDP-specific examples in real time.
Even better: New Python APIs for chat completion and text embeddings open up advanced use cases like persona generation, semantic clustering, and more.
Why it matters: Less time on repetitive setup, more time unlocking insights. Marketers move faster, and devs get to focus on the work that really moves the needle.
Big Picture
By embedding GenAI into execution, BlueConic removes the bottlenecks that slow teams down. Whether you're launching campaigns or building models, you can go from insight to impact—faster, easier, and with fewer handoffs.
Because delivering great customer experiences shouldn’t require a ticket.
