Form not displaying? Expand ->
What may have started as a slow and steady digital transformation journey for the publishing industry has accelerated due to third-party cookie deprecation and privacy regulations.
In this session, originally presented at AdWeek Elevate Publishing, Pete Doucette, Chief Revenue Officer at The Philadelphia Inquirer and Strategic Advisor to The Lenfest Institute, is joined by Sam Ngo, BlueConic’s Director of Product Marketing, to talk about reengineering the publishing industry for a sustainable future.
Watch this webinar and learn:
- Best practices for building a digital transformation roadmap
- How to scale your first-party data strategy quickly with the right technology
- Examples of how to drive growth from B2B and B2C revenue streams