You're paying to acquire customers your best customers would have sent you.
BlueConic identifies which customers are ready to refer, detects the moment they're most likely to say yes, and triggers the right ask automatically. You get a lower-cost acquisition channel built from the customers you've already earned.
Book a 30-minute personalized demo
See how leading B2C brands run Growth Plays without slowing down for a sync.

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How BlueConic Helps
Drop CAC by turning your best customers into a referral channel
BlueConic turns your highest-LTV customers into a self-funding channel. Referred customers arrive warmer, convert faster, and cost less to acquire than any paid source.
Trigger referral asks when satisfaction is actually peaking
Instead of batching asks on a campaign calendar, BlueConic detects loyalty milestones, post-purchase highs, and engagement spikes in real time and triggers the ask at that exact moment.
Focus incentive spend on customers most likely to convert
Predictive advocacy scoring means you're not blanketing your list with referral offers. You target the customers most likely to refer, so budget goes where it actually produces revenue.
Numbers from brands doing this today.
50
%
CPA reduction
25
%
ROAS increase
80
%
Conversion rate lift
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"BlueConic Lifecycles is not just a visualization, it's a tangible, actionable customer journey map that allows us to drive insights and activate coordinated multi-channel marketing."

Kristina Kalpokaite
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Former Head of Acquisition - Vanarama
From first-party data to revenue impact.
No infrastructure rebuild. No IT sprint. Live in weeks, not quarters.
Score every customer for advocacy readiness
BlueConic combines purchase history, loyalty status, engagement behavior, and sentiment signals into a predictive score that tells you who is ready to refer before you ask.
Trigger the ask at peak satisfaction
When a customer hits a loyalty milestone, completes a purchase, or shows a spike in engagement, BlueConic selects the right referral message and incentive and sends it automatically.
Outcomes feed back into scoring
Every referral outcome updates the advocacy model. Over time, targeting sharpens, participation rates climb, and your program produces more revenue without manual campaign rewrites.



What teams ask before they start.
How complex is this to set up?
Commerce Growth Plays are prebuilt and activate against data you already have. Most customers go live within four weeks without touching their existing stack or running a data migration.
Do I need IT or data engineering to get started?
No. BlueConic is built for marketer-owned activation. You do not need a development sprint, a data engineering resource, or an IT project to run your first play. Marketers configure and launch plays directly.
How quickly will I see results?
Most customers see measurable lift in ROAS, conversion rate, or AOV within four weeks of going live. Results compound over time as first-party profiles get richer and more plays run in parallel.
How is this different from what my ad platform or ESP already does?
Ad platforms and ESPs work from their own signal. BlueConic works from your full first-party behavioral profile — including on-site intent no ad platform can see — which means sharper targeting, real-time suppression, and plays your existing tools cannot run on their own.
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Stop losing revenue to a fixable funnel.
See which Commerce Growth Plays apply to your business in 30 minutes.
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