Smart Replenishment & Upselling

Your reorder reminders are firing too late

BlueConic predicts exactly when each customer is ready to reorder and fires the right offer at that moment—growing repeat purchase rate and AOV without sending your list to a fixed 30/60/90-day schedule.

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Loved by marketers

How BlueConic helps

Capture more LTV from customers you already have

Every replenishment cycle you capture on time is another purchase that stays with you instead of going to a competitor or a generic search result. Over a customer's lifetime, catching each reorder window adds up faster than acquiring new buyers.

Grow AOV from replenishment moments

Grow basket size with decisioning agents that select the right bundle or complementary product at the reorder moment, without discounting your way to a bigger order.

Replace fixed reminder schedules with timing that reflects real demand

Fixed 30/60/90-day flows push messages to customers who aren't ready and miss the ones who are. BlueConic scores each customer's individual reorder window so your send volume shrinks and your conversion rate on those sends goes up.

Proven Results

40

%

of annual revenue in 4 months

80

%

ecommerce conversion lift

35

%

more revenue from cart recovery

"The impact on our campaign performance was immediate and undeniable. Exceeding our sales target months ahead of schedule was a game-changer for us."

Juan Luis Juarez Perez

-

Marketing Technology & Advanced Analytics Manager Americas - Essity

How It Works

Common questions

How long does it take to get replenishment flows running?

Most teams activate their first replenishment use case in a matter of weeks, not months. BlueConic connects to your existing data sources — CRM, ESP, POS — through pre-built integrations, so there's no data migration project blocking your first campaign.

Do we need engineering or IT to get started?

No. Lifecycle and ecommerce teams configure reorder scoring, product selection rules, and channel triggers directly in BlueConic without writing code or filing IT tickets. Your data science team can layer in propensity models when they're ready, but you don't need them to go live.

We already have reorder reminder flows in our ESP. Why is this different?

ESP reminder flows fire on a fixed schedule — 30, 60, or 90 days after purchase — regardless of whether that individual customer is actually ready to reorder. BlueConic predicts each customer's real reorder timing, so the offer reaches them when they need it, not when the calendar says so.

Can this work for replenishment across a product catalog with hundreds of SKUs?

Yes. BlueConic's agentic decisioning selects the right replenishment product or bundle per customer from your full catalog, using purchase history, product affinity, and inventory signals. Out-of-stock SKUs are suppressed automatically or swapped for a relevant alternative.

Stop losing repeat revenue to timing you can't control

See how BlueConic predicts your customers' reorder windows and turns replenishment into your highest-ROI lifecycle play.