Blog December 23, 2022 |

2022: The Year of the Blue

“We cannot direct the wind, but we can adjust the sails.”

- Dolly Parton

It’s hard to believe we are about to close the door on 2022. What a year it’s been!

This year, we’re honored to have:

Announced our strategic growth investment by Vista Equity Partners.
Promoted BlueConic Chief Operating Officer, Cory Munchbach to President and COO and celebrated Cory as a WeAreTechWomen Inspirational Woman.
Welcomed new customers from across the globe, including Essity, The McClatchy Company, and Molson Coors.
Gathered with many of you in London in April and Boston in October for our Customer Meeting and Executive Customer Advisory Board Meeting.
Been named a leader in IDC MarketScape for Retail and CPG Customer Data Platform Software Providers and one of the Hottest Marketing Tech Companies of 2022 by Insider.
Won the People’s Choice Stevie Award and the SIIA CODiE Award for Best Customer Data Platform
Convened online for six BlueConic User Group Meetings with Endeavor Business Media, Michelin, Dickies, Vans, Harborside, and just last week with The Times-Picayune, The Advocate, and The Acadiana Advocate.
Presented BlueConic webinars with Telia, Health Affairs and our partner, RocketMill, and additional customers and partners.
Taken the virtual MarTech stage with Conn’s HomePlus and Comoto.
Presented at Analytics Unite in Chicago, the MarTech Summit in London, and many additional events worldwide.
Upgraded our branding, our website, BlueConic Customer Academy, Partner Academy, and Knowledge Base.
Hired new BlueCrew members across functions, including VP of Product, Leo Carbonara, Chief Marketing Officer, Patrick Reynolds, and Chief Finance Officer, Ethan Halliwell; and welcomed a new board chair, Rachel Arnold, and board member, Kimberly Minor.
Been named a top place to work by Built In and The Boston Globe.

We’ve also been thrilled to celebrate your success, including:

Josefine Boqvist, Head of Analytics IT at Telia being named DAIR’s Data and AI Transformation Professional of the Year
Conn’s HomePlus, The North Face, and Timberland being honored as a Total Retail Top 100 Omnichannel Retailers of 2022
VodafoneZiggo receiving two DDMA Dutch CRO Awards
Lovesac, Colgate-Palmolive, Timberland, and The North Face leaders being named to The Lead’s Direct 60 List
Simply Business winning three silver 2022 UK Digital PR Awards
Our partner, RocketMill, being named Agency of the Year at Digiday's Marketing & Advertising Awards Europe
Our partner, Media.Monks, being recognized as a Maturity Megastar and Google Marketing Platform Practitioner of the Year at the ANZ Google Marketing Platform Awards

We also celebrate all the recognition received by BlueConic customers and partners this year!

We are proud to be your partner on your transformation journey. Transformation requires stamina, vulnerability, and agility. You’ve been working hard, and along with every one of us, you’ve been leading through challenging and uncertain times. As we approach 2023 together, I hope each of us takes some time to give ourselves the gift of grace. Wind down, kick back with the people you enjoy most, and share some stories and some laughter. 2023 is knocking on the door, and together, we’ll be ready for it.

Happy New Year!

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About Jacqueline Rousseau-Anderson

Jackie has spent her career at the intersection of data and customer success. Before stepping into the CRO role, Jackie was BlueConic’s Chief Customer Officer, orchestrating the team’s efforts to make our customers successful every day. Prior to joining BlueConic Jackie was a partner at ScaleHouse, where she helped data and analytics companies scale their commercial and product strategies. Before ScaleHouse, she served as Chief Client Officer at Simmons Research, where she spearheaded its client-first strategy and supported the company’s transition from an Experian sub-brand to a stand-alone, private-equity-backed company. She also held various roles at Forrester Research and J.D. Power & Associates, innovating with clients on integrating and maximizing data within their organizations. As a frequent speaker and lecturer, Jackie’s expertise has been cited in various global publications and university classrooms. Jackie also spends time supporting various non-profits and can otherwise be found with family and friends, engaging in various physical pursuits, or in an ideal situation, reading on a beach.