Webinars & Videos
Marketing in the Age of Agents: A Vision for What Comes Next
Learn how AI agents, real-time behavioral data, and the BlueConic-Blueshift vision are transforming customer decisioning and growth.
Customer data has never been more abundant. AI has never been more powerful. Yet many customer experiences still feel disconnected, delayed, and irrelevant.
BlueConic CEO Melissa Murray Bailey and GM of Product & Technology Mihir Nanavati discuss the next era of customer growth, including a first look at the vision behind our recent acquisition of Blueshift.
You'll learn:
- Why real-time behavioral context is becoming the core competitive asset for marketing teams
- What stands between customer insight and customer action and how that gap is closing
- How AI agents are changing the way brands make and execute customer decisions
- How BlueConic and Blueshift come together to connect context, decisioning, and execution in a single system