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Reports & Guides
January 26, 2025
Ask-First Commerce: Inside the New First Moment of Choice
In 2026, when people are trying to figure out what to buy, they start by asking AI. Here’s what that means for your brand and CX.
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Reports & Guides
Rebuilding Marketing Personalization in the Age of AI [2026]
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Image of a modern marketer hard at work wi
Blog
The Drop-Off Behind Every Great Marketing Idea
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Reports & Guides
4 Ways Marketers Are Using BlueConic to Reclaim Lost Revenue
See how brands like VodafoneZiggo. Essity, and Revzilla are turning cart abandonment into growth opportunities.
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Reports & Guides
5 Ways BlueConic Drives Product Discovery that Fuels Retail Growth
See how retailers like Free People, RMS Beauty, andNARS Cosmetics are empowering shoppers with personalized product discovery.
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Reports & Guides
4 Lead Generation Growth Strategies Consumer Goods Brands Use to Outpace the Competition
See how brands like Essity, PepsiCo, and Nestlé Purina are transforming first-party data into growth.
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Reports & Guides
3 Ways Media & Publishing Brands Are Growing Subscribers with BlueConic
Discover how publishers like Anchorage Daily News and Hearst Newspapers are building stronger reader relationships.
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Reports & Guides
5 Personalized Experiences Driving Lead Generation in Retail
Find out how brands like JCPenney, Free People, and ASICS are powering growth through personalization.
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Blog
Why Data Readiness is the Secret to CDP Success: Introducing the AI Onboarding Agent
Learn how BlueConic’s AI Onboarding Agent fixes hidden data issues before implementation, accelerating time-to-value and reducing friction.
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Webinars & Videos
The Intelligence Advantage: How Rabobank Turns First-Party Data Into Growth
See how Rabobank turns first-party data into growth. Watch the on-demand webinar for proven CDP strategies in marketing, CX, and compliance.
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Blog
What Growth-Focused Retail Marketers Do Differently
Retailers are data-rich, but growth takes activation. Learn how leading brands turn customer data into measurable revenue gains.
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Reports & Guides
How Retailers Can Turn Customer Data into Revenue Growth
Unlock retail growth with practical strategies to collect, unify, and act on customer data—faster.
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Blog
10 Practical Use Cases for Next Best Action
See how marketers use AI-powered Next Best Action to drive upsells, retention, and engagement.
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Blog
How Media Publishers Are Using Next Best Action to Grow Without Tradeoffs
Discover how AI helps publishers make the right call—automatically, in real time.
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Blog
Why Your Customer Data Isn’t Driving Growth (Yet)
See how leading brands are turning insight into action—and action into measurable results.
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Blog
Next Best Action, Explained: AI Decisioning for Better Results
Discover what Next Best Actioning is, how it works, and why leading B2C brands are using it to drive more efficient growth.
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Reports & Guides
The Complete Guide to Accelerating Customer Growth
Learn how leading B2C brands turn customer data into customer growth with real-time insights, declared data, and personalization strategies that drive revenue and loyalty.
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Blog
New Research Unpacks What’s Working—and What’s Not—for Publishers Today
See how publishers are using AI to fix broken data workflows and fuel smarter audience engagement.
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Reports & Guides
The Audience Data Opportunity: How Publishers Are Using AI to Own Relationships
Discover how leading publishers are using AI to strengthen audience strategy, improve segmentation, and drive smarter growth.
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Blog
Fix Your Product Discovery Flow in 5 Easy Steps
Discover how different types of interactive content drive better product discovery.
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Webinars & Videos
Smart Abandonment: Turning Missed Moments into Subscriber Growth
Learn how MediaNews Group turns reader hesitation into subscriber growth with real-time re-engagement and personalized acquisition strategies.
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Customer Stories
How MediaNews Group Turns Abandonment into Subscriber Growth
MediaNews Group's Tammy Ezer explains how her team uses real-time signals to turn subscriber hesitation into growth across 75 unique brands.
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Blog
Why Your Bank’s Growth Strategy is Stuck—And What to Do About It
Unlock banking growth with real-time data activation. Discover how declared data, agility, and team empowerment drive results.
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Reports & Guides
Modernizing Customer Growth in Banking
Discover how modern banks are driving growth with real-time data, AI, and personalized journeys across the customer lifecycle.
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Blog
GenAI's Impact on Product Discovery
Turn product discovery into a growth engine. See 10 practical ways GenAI boosts AOV, reduces drop-off, and drives faster conversions.
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Blog
Cart Abandonment Is a Growth Problem—Not Just a Marketing Metric
Learn how real-time recovery turns hesitation into revenue.
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Blog
How to Turn GenAI Into Your Lead Generation Growth Engine
Discover 10 ways to supercharge lead gen with GenAI.
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Blog
How to Decide the Next Best Action for Every Customer
Learn 5 practical strategies to turn every interaction into smarter, higher-value outcomes.
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Blog
5 Ways to Stop Shopping Cart Abandonment in Its Tracks
Shopping cart abandonment is a moment—not a metric. Learn 5 ways to act faster, personalize better, and recover more revenue now.
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Customer Stories
How VodafoneZiggo Drove a 13.1% Conversion Rate with Abandon Cart Emails
See how VodafoneZiggo turned one abandon cart email into a 13.1% conversion engine—then scaled it across brands.
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Blog
How to Turn Product Discovery into a Conversion Engine
Discovery is where intent meets opportunity. But only if you treat it as more than just a browsing session. Here's how to turn product discovery into a conversion engine.
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Blog
Lead Gen Is Broken—Here’s How to Fix It
Modern lead generation demands more than gated PDFs. Discover 5 ways to boost conversions with interactive experiences and real-time data activation.
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Blog
From Prompt to Personalization: How BlueConic’s GenAI Supercharges Execution
Unlock on-site personalization and predictive models in record time with GenAI-powered tools in BlueConic—no code, no waiting, just results.
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Blog
BlueConic is Going Composable
BlueConic now supports Snowflake Secure Data Sharing—giving marketers real-time access to governed data without moving it. Built for composable stacks; flexible, secure, and IT-friendly.
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Blog
We Didn't Just Build a Better CDP — We Built the Engine for Customer Growth
The Customer Growth Engine transforms first-party data into revenue with AI-driven, real-time activation—empowering marketers to grow faster, smarter, and stay ahead with less effort.
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Blog
Too Many Choices? How Smart Brands Turn Fewer Options into More Sales
Guided, interactive experiences reduce friction, help customers de-select irrelevant options, and provide valuable, consented data for personalized marketing and growth.
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Blog
Why Marketers Need a New Model for Customer Growth
Rethink growth for a nonlinear customer journey. Learn how real-time data, intelligent decisioning, and AI-driven action power the Customer Growth Engine.
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Customer Stories
Customer Spotlight: Anna Müller from 4brands Reply
Anna Müller, a senior consultant at 4brands Reply, uses BlueConic to unify customer data, enable real-time personalization, and enhance targeting across channels, boosting customer-centric strategies.
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Blog
Redefining What a CDP Can Do: Interactive Experiences Now Integrated in BlueConic CDP
Turn every interaction into insight—capture declared data in real time to fuel smarter personalization and close the gap between engagement and understanding.
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Webinars & Videos
How Publishers Can Build AI-Resilient Content Strategies
Learn how to protect your content strategy from AI disruption in this webinar on AI search risks, audience retention, and future-proofing media businesses.
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Blog
What Smart Financial Services Marketers Do with Customer Data
Get practical strategies and real-world examples of how financial services brands can put their customer data to work—fueling smarter decisions, deeper relationships, and faster results.
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Reports & Guides
How Financial Services Companies Can Use First-Party Data as a Catalyst for Growth
Discover 10 practical ways to collect and activate first-party data to drive smarter customer engagement and measurable growth.
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Blog
Rethinking Student Engagement: Interactive Strategies for Enrollment Marketers
Discover how enrollment marketers can use interactive tools to engage prospective students, collect actionable first-party data, and drive higher conversion rates
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