Podcasts

Why Great Marketing Should Feel Like Magic

Discover how first-party data and AI are transforming marketing by enabling personalized, empathetic customer experiences and freeing up time for creative, strategic thinking. Listen now!

Why Data & Analytics Leaders Are Embracing CDPs

Learn why data and analytics leaders from retailer and consumer goods brands are turning to customer data platforms (CDP).

Walking the Tightrope: How to Balance Personalization and Privacy in 2023

Tune in to hear three privacy and compliance experts dive into the ins and outs of today’s privacy landscape.

Unlocking Growth: How CDPs Address Five Key Business Challenges

In this episode of the Millennium Live, BlueConic CEO Cory Munchbach discusses how CDPs tackle pressing business challenges and how BlueConic empowers organizations to maximize ROI, and more.

Unlock the Power of Smarter Customer Engagement for CPG with the BlueConic CDP

Watch this on-demand video from the Marketing Virtual Summit to learn about the key challenges CPG companies are facing in the digital era and why they are investing in a CDP.

Turn Your Mature Data Organization into a Revenue Machine

Watch this session from the INMA World Congress 2022 to learn how you can turn your first-party data asset into a revenue-generating product.

Transforming Sales: A Journey of Growth and Success

In this episode of the Org3D podcast, BlueConic CEO discusses her journey from data and analytics to go-to-market strategy and emphasizes the importance of true customer centricity.

Transforming First-Time Buyers into Brand Devotees: How Relevant Experiences Foster Customer Engagement at Lovesac

See how Lovesac uses unified first-party data to bridge online and in-store experiences—and drive smarter, more engaging marketing.

The tsunami of crap has arrived

In this episode of The Rebooting Show, BlueConic Director of Sales Patrick Crane joins Brian Morrissey to discuss the state of subscriptions for publishers and the maturation of the market.

The VentureFizz Podcast: Cory Munchbach - CEO of BlueConic

In this episode of the VentureFizz Podcast, BlueConic CEO Cory Munchbach talks all things BlueConic, lessons learned since becoming CEO, and more.

The Journey to Customer-Centricity: Transforming a Centuries-Old Company

Learn how Conn’s HomePlus implemented a customer data platform to transform their organization to put customers at the center of everything they do.

The Journey from 17th Employee to CEO

In this episode of Operations with Sean Lane, BlueConic CEO Cory Munchbach discusses the relationship between CEO and COO, the importance of asking questions, and traits that can hold CEOs back.

The Future of Marketing Analytics

In this episode of DataFramed, BlueConic CEO Cory Munchbach discusses successful marketing strategies, the impact of privacy laws on data collection, the future of marketing analytics, and more.

The Depth Era

In this episode of The Rebooting Show, BlueConic CEO Cory Munchbach discusses how publishing is shifting from prioritizing breadth to rewarding depth.

The Data Clean Room Boom

Learn why data clean rooms are gaining pace amid the third-party cookie’s demise.

Stop Losing Customers to Bad Digital Experiences: The Top 5 CDP Use Cases

Learn how to build robust first-party data assets, ways to deliver experiences that truly resonate with customers, and strategies to execute cross-channel and direct-to-consumer initiatives.

Sales Talk for CEOs: Leading with Empathy: How Cory Munchbach's Journey from Analyst to CEO Shapes her Leadership Today

In this episode of the Sales Talk for CEOs podcast, BlueConic CEO Cory Munchbach joins Alice Heiman as they discuss Cory's strategic approaches and personal influences that have shaped her journey.

Recruiting Top Marketing Talent in a Remote World: Strategies from BlueConic's CMO

In this episode of The Remote CMO, BlueConic CMO Patrick Reynolds details his efforts to maintain collaboration among his remote marketing team, upskilling and training the team, and more.

Philadelphia Inquirer’s Roadmap to a Sustainable First-Party Data Strategy

Pete Doucette, Chief Revenue Officer at The Philadelphia Inquirer and Strategic Advisor to The Lenfest Institute talks about reengineering the publishing industry for a sustainable future.

Overcoming Barriers to Cross-Channel Customer Experiences

Discover how you can deliver bespoke customer experiences to your audience across channels and boost your core marketing metrics and ROI.

Media Briefs: BlueConic’s Patrick Crane on Managing Data Strategies in Times of Constant Transformation

In this Media Briefs episode, BlueConic's Patrick Crane explains how publishers can adapt in the changing landscape by viewing first-party data as a continuous process, not a one-off project.

Mastering Your Third-Party Data Deprecation Game Plan

Customer Success Manager Nicky Peterse discusses the escalating impact of consumer privacy regulation and third-party data deprecation across all industries.

Lessons from the Frontline: How to Build a Bulletproof Business Case for a CDP

Struggling to justify martech spend? Learn how to quantify CDP ROI, win executive buy-in, and prove the value of first-party data.

It’s Time to Treat Target Audiences How You Want to Be Treated

Explore the right—and wrong—ways to go about identity resolution and marketing data management, especially amid the loss of third-party cookies.

Interview with The Boston Globe’s Peter Doucette

Boston Globe Media grows its active subscriber base by delivering a personalized content and marketing experience across its distinct media properties.

Integrating Customer Centricity into the Digital Marketing Transformation Roadmap

Learn how to put customer centricity at the center of your digital transformation.

Inside Lovesac’s Data Strategy that Powers Customer Centricity

Join Sue Beckett, VP Digital Marketing and E-commerce at Lovesac, as she details the furniture retailer’s journey to creating a single customer view that serves a diverse set of stakeholders.

Identity Crisis: Media, Technology, and Data in the Next Decade

Discover how media leaders are focusing on social media, digital advertising, and data management to secure their place in the information ecosystem in the next decade.

How to Meet Customers Where They Are in Their Buying Journey

In this Episode of The Revenue Driven CMO, BlueConic CMO Patrick Reynolds discusses how to help buyers in their research, what CDPs enable marketers to do with data, and more.

How VF Corp Made the Single Customer View a Reality

Learn how an iconic family of lifestyle brands transformed its marketing organization with a customer data platform.