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Podcasts
Media Briefs: BlueConic’s Patrick Crane on Managing Data Strategies in Times of Constant Transformation
In this Media Briefs episode, BlueConic's Patrick Crane explains how publishers can adapt in the changing landscape by viewing first-party data as a continuous process, not a one-off project.
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Podcasts
Why Great Marketing Should Feel Like Magic
Discover how first-party data and AI are transforming marketing by enabling personalized, empathetic customer experiences and freeing up time for creative, strategic thinking. Listen now!
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Podcasts
Stop Losing Customers to Bad Digital Experiences: The Top 5 CDP Use Cases
Learn how to build robust first-party data assets, ways to deliver experiences that truly resonate with customers, and strategies to execute cross-channel and direct-to-consumer initiatives.
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Podcasts
Recruiting Top Marketing Talent in a Remote World: Strategies from BlueConic's CMO
In this episode of The Remote CMO, BlueConic CMO Patrick Reynolds details his efforts to maintain collaboration among his remote marketing team, upskilling and training the team, and more.
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Podcasts
Data: Use it or Lose it to Win Customers
In this episode of The Content Marketing Virtual Summit, BlueConic CMO Patrick Reynolds shares invaluable knowledge on go-to-market strategies, data, and marketing leadership in the SaaS industry.
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Podcasts
Mastering Your Third-Party Data Deprecation Game Plan
Customer Success Manager Nicky Peterse discusses the escalating impact of consumer privacy regulation and third-party data deprecation across all industries.
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Podcasts
The Depth Era
In this episode of The Rebooting Show, BlueConic CEO Cory Munchbach discusses how publishing is shifting from prioritizing breadth to rewarding depth.
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Podcasts
Sales Talk for CEOs: Leading with Empathy: How Cory Munchbach's Journey from Analyst to CEO Shapes her Leadership Today
In this episode of the Sales Talk for CEOs podcast, BlueConic CEO Cory Munchbach joins Alice Heiman as they discuss Cory's strategic approaches and personal influences that have shaped her journey.
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Podcasts
It’s Time to Treat Target Audiences How You Want to Be Treated
Explore the right—and wrong—ways to go about identity resolution and marketing data management, especially amid the loss of third-party cookies.
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Podcasts
Unlocking Growth: How CDPs Address Five Key Business Challenges
In this episode of the Millennium Live, BlueConic CEO Cory Munchbach discusses how CDPs tackle pressing business challenges and how BlueConic empowers organizations to maximize ROI, and more.
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Podcasts
How to Meet Customers Where They Are in Their Buying Journey
In this Episode of The Revenue Driven CMO, BlueConic CMO Patrick Reynolds discusses how to help buyers in their research, what CDPs enable marketers to do with data, and more.
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Podcasts
Transforming Sales: A Journey of Growth and Success
In this episode of the Org3D podcast, BlueConic CEO discusses her journey from data and analytics to go-to-market strategy and emphasizes the importance of true customer centricity.
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Podcasts
Being the challenger: Agility and risk-taking
In this episode of Brand Enabled: The Human Stories Behind Branding, BlueConic CMO Patrick Reynolds discusses how he puts his concepts into practice and how that has translated into business success.
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Podcasts
The Journey from 17th Employee to CEO
In this episode of Operations with Sean Lane, BlueConic CEO Cory Munchbach discusses the relationship between CEO and COO, the importance of asking questions, and traits that can hold CEOs back.
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Podcasts
The Future of Marketing Analytics
In this episode of DataFramed, BlueConic CEO Cory Munchbach discusses successful marketing strategies, the impact of privacy laws on data collection, the future of marketing analytics, and more.
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Podcasts
Cory Munchbach on the life of a Martech CEO
In this episode of Making Sense of Martech, BlueConic CEO Cory Munchbach discusses her journey to becoming CEO, what it looks like to lead a private equity-backed company, and more.
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Podcasts
The tsunami of crap has arrived
In this episode of The Rebooting Show, BlueConic Director of Sales Patrick Crane joins Brian Morrissey to discuss the state of subscriptions for publishers and the maturation of the market.
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Podcasts
The VentureFizz Podcast: Cory Munchbach - CEO of BlueConic
In this episode of the VentureFizz Podcast, BlueConic CEO Cory Munchbach talks all things BlueConic, lessons learned since becoming CEO, and more.
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Podcasts
Lessons from the Frontline: How to Build a Bulletproof Business Case for a CDP
Learn how to get buy-in from leadership for your CDP investment.
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Podcasts
Beyond the Toy Store Shelf: Mattel’s Digital Transformation, Explained
Watch to learn digital transformation lessons from Mattel
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Podcasts
BlueConic - A CDP Built for Marketing Activations
In this episode of Marketecture podcast, BlueConic CEO Cory Munchbach discusses the history of BlueConic and how and why CDPs emerged, before diving deeper into the inner workings of our platform.
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Podcasts
How Remote Work Works in Today's Environment
In this episode of HR Data Labs podcast, BlueConic Chief People Officer Katherine Boardman discusses remote work and how companies can craft it for their employees' benefit.
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Podcasts
Transforming First-Time Buyers into Brand Devotees: How Relevant Experiences Foster Customer Engagement at Lovesac
Find out how Lovesac uses unified data to better engage with customers.
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Podcasts
Do Customer-Centric RevOps Leaders Make Better CROs?
In this episode of the CRO Spotlight Podcast, BlueConic CRO Jackie Rousseau-Anderson speaks to Warren Zenna, CEO of the CRO Collective, about how data analytics leaders make great CROs.
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Podcasts
Unlock the Power of Smarter Customer Engagement for CPG with the BlueConic CDP
Watch this on-demand video from the Marketing Virtual Summit to learn about the key challenges CPG companies are facing in the digital era and why they are investing in a CDP.
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Podcasts
Walking the Tightrope: How to Balance Personalization and Privacy in 2023
Tune in to hear three privacy and compliance experts dive into the ins and outs of today’s privacy landscape.
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Podcasts
Deliver Customer Centric Experiences Across Channels
Watch this on-demand discussion with Nicky Peterse, Principal Customer Success Manager, BlueConic about Delivering Customer Centric Experiences Across Channels.
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Podcasts
BlueConversations: CDP Use Cases in Financial Services
Explore real-world examples of CDP use cases for the financial services industry: balancing consent, privacy, personalized experiences and content relevancy, and driving customer engagement.
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Podcasts
BlueConversations: CDP Use Cases in Consumer Goods
Explore real-world examples of how consumer goods companies use a CDP to deliver better experiences, drive transformational growth and increase revenue.
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Podcasts
BlueConversations: CDP Use Cases in Telecom
Explore how global telecommunications companies use a CDP to increase operational agility, deliver personalized experiences at scale, and transform how their growth-focused teams work.
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Podcasts
BlueConversations: CDP Use Cases in Retail
Explore real-world examples of how retailers use a CDP to bring customer lifecycle marketing to life and drive transformational growth across the organization to increase revenue.
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Podcasts
Comoto Revs Up Omnichannel Marketing Efforts Across Their Family of Brands
Watch this on-demand video to learn how the Comoto Family of Brands is unlocking its marketing potential with first-party data.
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Podcasts
Integrating Customer Centricity into the Digital Marketing Transformation Roadmap
Learn how to put customer centricity at the center of your digital transformation.
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Podcasts
Turn Your Mature Data Organization into a Revenue Machine
Watch this session from the INMA World Congress 2022 to learn how you can turn your first-party data asset into a revenue-generating product.
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Podcasts
The Data Clean Room Boom
Learn why data clean rooms are gaining pace amid the third-party cookie’s demise.
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Podcasts
Deconstructing Data
In this episode of the BDEX podcast, BlueConic CEO Cory Munchbach discusses the intricacies of identity resolution, the impact of third-party data deprecation, and the importance of first-party data.
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Podcasts
The Journey to Customer-Centricity: Transforming a Centuries-Old Company
Learn how Conn’s HomePlus implemented a customer data platform to transform their organization to put customers at the center of everything they do.
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Podcasts
Inside Lovesac’s Data Strategy that Powers Customer Centricity
Join Sue Beckett, VP Digital Marketing and E-commerce at Lovesac, as she details the furniture retailer’s journey to creating a single customer view that serves a diverse set of stakeholders.
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Podcasts
Philadelphia Inquirer’s Roadmap to a Sustainable First-Party Data Strategy
Pete Doucette, Chief Revenue Officer at The Philadelphia Inquirer and Strategic Advisor to The Lenfest Institute talks about reengineering the publishing industry for a sustainable future.
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Podcasts
How Dennis Publishing Made First-Party Data Core to its Business Transformation
Learn how Dennis Publishing is finding new ways to drive growth through audience monetization.
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