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Explore ways you can use content meters to supercharge your digital subscription strategy.

Discover how an effective content metering strategy can significantly impact your subscription growth.

In this episode of Marketecture podcast, BlueConic CEO Cory Munchbach discusses the history of BlueConic and how and why CDPs emerged, before diving deeper into the inner workings of our platform.

Explore how to identify and target relevant, unknown audiences and drive awareness using lookalike audience targeting with BlueConic.

In this episode of HR Data Labs podcast, BlueConic Chief People Officer Katherine Boardman discusses remote work and how companies can craft it for their employees' benefit.

Discover the importance of well-defined use cases to guide the selection and implementation of a CDP to achieve business goals.

Explore common missteps in CDP implementation, including the importance of clear use cases, data readiness, and avoiding over-complication to accelerate time-to-value.

Ask these critical questions to ensure you choose the right vendor for your business.

Discover the right questions to ask when choosing a CDP vendor so you can make an informed choice for your business.

Learn how publishers can increase reader engagement, retention, and revenue through personalized content recommendations.

Find out how leveraging generative AI in tandem with a customer data platform like BlueConic can chart a new trajectory for marketing innovation.

See how Lovesac uses unified first-party data to bridge online and in-store experiences—and drive smarter, more engaging marketing.

Learn how personalized content recommendations based on first-party data can help you boost customer engagement and revenue.

See how BroadcastMed used BlueConic to activate first-party data, enable precise targeting, and increase digital revenue by 27%.

Demystify the tactics retail and consumer goods companies can use to build or expand a first-party data asset

Discover how Simply Business boosted lead generation by using BlueConic Dialogues, capturing 55k leads in 6 months.

Discover how retailers can use the fundamental pillars of the customer journey to drive transformative experiences.

Find out why marketers should embrace ADPPA to build trusted relationships with their customers and use it as a source of differentiation.

Discover how prioritizing sales can fuel growth, stability, and innovation for your business. Learn the transformative power of strategic sales focus.

Discover how micro-segmentation marketing uses data to create targeted customer groups, enabling personalized campaigns that boost engagement, retention, and ROI.

Discover five tried-and-true tactics to help marketers get their privacy compliant, zero- and first-party data collection efforts off the ground.

Discover some common mistakes organizations make when using AI with first-party customer data and how to overcome them.

Discover four tips that will save you time and resources while optimizing your website performance and the customer experience at the same time.

Boost ecommerce sales by optimizing conversion rates with strategies like mobile-friendly design, persuasive copy, simplified checkout, data-driven insights, and personalized experiences using Jebbit.

Get real-world examples of how consumer goods companies are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.

Discover how direct-to-consumer trends are propelling consumer goods companies to adopt engagement strategies that leverage first-party data while building trust.

Discover six factors that will help you make more informed decisions and ultimately choose the CDP that best aligns with your organization's long-term growth plans.

At BlueConic, we’re committed to building an inclusive environment for all—both during pride month and throughout the year.

Want a new and fun way to engage your users and customers? Try adding game elements to your marketing.

In this Q&A, BlueConic Lead Principal, Retail Customer Success Khurram Moiz shares perspectives on how to leverage direct-to-consumer models into privacy-first customer experiences.

Learn howBoost sales with personalized recommendations, quizzes, and targeted content for a seamless path to purchase.

Discover how radio and broadcast companies can leverage a CDP to unlock significant growth opportunities, evolve their data strategies, and pave the way for future innovations.

In this Q&A, Clarke & Esposito's Marketing & Customer Experience Practice Lead, Colleen Scollans, discusses why scholarly publishers are prioritizing first-party data and other industry trends.

In this Q&A, BlueConic’s People Operations Manager, Steffie Middendorp discusses how policies and practices around mental health recovery differ between the US and The Netherlands.

In this on-demand webinar, explore the economic factors that make it imperative for marketers to have a 360-degree view of their customers.

From Netflix's personalization to Apple's ecosystem, learn how lasting relationships are built.

Learn about the customer engagement strategies you can use and their benefits — like encouraging repeat business and brand advocacy.

Try these effective customer retention strategies to keep them coming back for more.

Learn how to collect & use engagement data to improve customer engagement. Optimize strategies & drive conversions with this guide from BlueConic.

Find out why BlueConic was named a 2023 SIIA CODiE Award Finalist in the Best Customer Data Platform category for the third year in a row.