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Reports & Guides
January 26, 2025
Ask-First Commerce: Inside the New First Moment of Choice
In 2026, when people are trying to figure out what to buy, they start by asking AI. Here’s what that means for your brand and CX.
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Reports & Guides
Rebuilding Marketing Personalization in the Age of AI [2026]
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Blog
The Drop-Off Behind Every Great Marketing Idea
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Blog
Why We Recognize Mental Health Awareness Month: A Q&A with BlueConic’s People Team
In this Q&A, BlueConic’s Chief People Officer, Katherine Boardman & Sr. People Operations Manager, Kimmy Hauck discuss overcoming the stigma of mental illness and resources available to the BlueCrew.
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Webinars & Videos
Forrester Total Economic Impact™: How BlueConic Customers Reduced Operational Costs with up to 90% Time Savings
Webinar On-Demand: How BlueConic Customers Reduced Operational Costs with up to 90% Time Savings
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Blog
MarTech Day: What Trends Will Define 2023?
Discover our top 5 MarTech trends that you should know to remain informed and engaged in 2023.
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Blog
Introducing BlueConic Premium Support Packages
Learn more about our Premium Support Packages and how they can help you achieve your business goals faster.
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Reports & Guides
The Paradox of Personalization: Balancing Consumer Expectations with Privacy Concerns
Discover the strategies, data, and technology required to successfully design and execute customer experiences that address the personalization-privacy paradox.
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Blog
BlueConic Customer Corner: Cabinets.com
In this Q&A, Cabinets.com's Jeff Robertson discusses how BlueConic helped reduce reliance on IT and increase agility across the organization.
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Blog
Gamify for Engagement, Retention & Loyalty: Our Playbook
Turn dull campaigns into unforgettable experiences. Learn how gamification drives customer engagement and lasting brand loyalty.
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Reports & Guides
CDP Use Cases in Media & Publishing
Learn how media and publishing companies are using BlueConic to transform their audience relationships and accelerate growth.
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Blog
Product Bundling: The Marketing Strategy You Need to Try
Boost sales and customer satisfaction with product bundling. Learn the types, benefits, and real examples to increase AOV and drive growth.
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Reports & Guides
CDP Use Cases in Financial Services
Find out how financial services companies can take advantage of a CDP to achieve their transformation goals.
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Blog
Experiences by Jebbit AI: The Future of Digital Experiences
Say hello to AI-powered features that can build full digital experiences in mere seconds.
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Podcasts
Do Customer-Centric RevOps Leaders Make Better CROs?
In this episode of the CRO Spotlight Podcast, BlueConic CRO Jackie Rousseau-Anderson speaks to Warren Zenna, CEO of the CRO Collective, about how data analytics leaders make great CROs.
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Blog
Attributing ROI to BlueConic: B2B Media
Discover the most common types of operational challenges that led B2B media companies to invest in BlueConic, as well as the benefits they gained after implementation.
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Blog
Digiday Publishing Summit 2023: Three Key Takeaways
Here are three key takeaways we heard from the speakers and our conversations on the floor.
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Webinars & Videos
5 Must-Have CDP Use Cases That Drive Revenue and Performance
BlueConic SMEs explore real-world examples of how companies across industries use a CDP to transform their businesses and generate growth.
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Reports & Guides
How CPG Companies Drive Innovation With First-Party Data
Discover how CPG companies are using first-party data to drive innovation and growth while prioritizing consumer privacy.
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Blog
Attributing ROI to BlueConic: Telco
Discover the most common types of operational challenges that led telcos to invest in BlueConic, as well as the benefits they gained after implementation.
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Blog
Modernizing Insurance: Managing the Transition from Legacy Systems
Abandoning legacy systems doesn’t come without its challenges. Find out what those challenges are and how to overcome them.
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Blog
How AI and ML are Transforming the Insurance Industry
Find out how AI/ML is being used in the insurance industry to make the previously impossible, possible.
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Blog
Attributing ROI to BlueConic: B2C Retailers
Discover the most common types of operational challenges that led B2C retailers to invest in BlueConic, as well as the benefits they gained after implementation.
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Blog
BlueConic Customer Corner: World Vision
In this Q&A, World Vision's Toby Beal talks about their decision to pursue a CDP, along with their approach to onboarding, configuring, and socializing BlueConic across their organization.
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Reports & Guides
Why Second-Party Data is Becoming a Mainstay in the Privacy-First Era
Learn why second-party data sharing is becoming an increasingly important tool in the post-cookie, privacy-first era.
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Blog
International Women’s Day 2023: Meet 8 Inspirational Women at BlueConic
In honor of #IWD2023, we asked some of the women at BlueConic to tell us about their story, how they got into tech, and their biggest sources of inspiration.
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Blog
International Women’s Day: Profiles in Leadership
In celebration of International Women’s Day, BlueConic is featuring five inspiring women leaders within our organization and across our customer base.
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Podcasts
Unlock the Power of Smarter Customer Engagement for CPG with the BlueConic CDP
Watch this on-demand video from the Marketing Virtual Summit to learn about the key challenges CPG companies are facing in the digital era and why they are investing in a CDP.
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Webinars & Videos
Confessions of a CDP Champion
In this fireside chat, you’ll hear how Toby Beal, a scrappy Marketing Technologist, transformed a $1B+ organization with BlueConic.
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Reports & Guides
CDP Use Cases in Retail
Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.
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Webinars & Videos
Overcoming the Paradox of Personalization to Meet Consumer Expectations
This webinar explores data about the State of Consumer Personalization and outlines the strategy and technology needed to successfully design and execute personalized experiences.
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Blog
Top 5 RFP Trends in CDP Evaluation
Learn the top 5 RFP trends in CDP vendor evaluation and get tips on how to choose the right vendor.
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Blog
Spreading the Love: Valentine’s Day Notes from BlueConic Customers
This Valentine's Day, we reflect on just how lucky we are to work with so many exceptional CDP partners every single day.
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Blog
E - P - E at BlueConic
At BlueConic, every day we work with three key values: empathy, partnership, and expertise.
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Blog
Webinar Q&A: Why Second-Party Data is Becoming a Mainstay in the Privacy First-Era
Get answers to your questions from our webinar on why second-party data is becoming a mainstay in the privacy first-era.
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Blog
CPG Marketing: Trends, Challenges, and Top Brand Strategies
Discover some of the tactics you can use to reach your customers and collect data at the same time.
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Blog
5 MarTech Trends You Must Know in 2023
Discover our top 5 MarTech trends that you should know to remain informed and engaged in 2023.
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Webinars & Videos
Why Second-Party Data is Becoming a Mainstay in the Privacy-First Era
On-demand webinar: Learn why second-party data sharing is becoming an increasingly important tool in your toolkit for privacy-first era.
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Blog
A Beginner’s Guide to Second-Party Data & Its Growing Relevance
Understand the basics of second-party data and why this oft-overlooked form of consumer data will play a critical role in helping companies future-proof their marketing efforts.
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Podcasts
Walking the Tightrope: How to Balance Personalization and Privacy in 2023
Tune in to hear three privacy and compliance experts dive into the ins and outs of today’s privacy landscape.
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Blog
Change is the Only Constant in Life
Find out how your business can survive and thrive during an economic downturn.
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Webinars & Videos
Revealed: Top 5 RFP Trends in CDP Evaluation
BlueConic experts have combed through scores of RFPs to unpack what’s top of mind for your peers who’ve gone through the CDP evaluation process. In this webinar, they reveal 5 major trends they found.
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Blog
A Message From Our New CEO: Cory Munchbach
A Message From Our New CEO: Cory Munchbach
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