Reports & Trends

Watch this webinar as The Rebooting's Brian Morrissey is joined by publishing leaders to discuss their outlook for the subscription market in 2024.

In January 2023, BlueConic experts made predictions on what to expect for RFP trends in the coming year. Discover how these predictions fared.

In this episode of DataFramed, BlueConic CEO Cory Munchbach discusses successful marketing strategies, the impact of privacy laws on data collection, the future of marketing analytics, and more.

Discover the top RFP trends in CDP evaluation to shape your 2024 strategy.

Discover how to use first-party data to optimize your customer retention engine in today’s dynamic environment.

In this episode of Making Sense of Martech, BlueConic CEO Cory Munchbach discusses her journey to becoming CEO, what it looks like to lead a private equity-backed company, and more.

Download the study to learn about the benefits and ROI companies gain after implementing BlueConic.

Discover key trends are expected to redefine the retail and consumer goods landscape in 2024, offering both challenges and opportunities for businesses.

In this episode of The Rebooting Show, BlueConic Director of Sales Patrick Crane joins Brian Morrissey to discuss the state of subscriptions for publishers and the maturation of the market.

In this episode of the VentureFizz Podcast, BlueConic CEO Cory Munchbach talks all things BlueConic, lessons learned since becoming CEO, and more.

Learn about the progress publishers have made in building subscriptions programs.

Learn how you can amplify your customer acquisition efforts.

Learn how to get buy-in from leadership for your CDP investment.

Discover how an effective content metering strategy can significantly impact your subscription growth.

In this episode of Marketecture podcast, BlueConic CEO Cory Munchbach discusses the history of BlueConic and how and why CDPs emerged, before diving deeper into the inner workings of our platform.

In this episode of HR Data Labs podcast, BlueConic Chief People Officer Katherine Boardman discusses remote work and how companies can craft it for their employees' benefit.

Discover the importance of well-defined use cases to guide the selection and implementation of a CDP to achieve business goals.

Ask these critical questions to ensure you choose the right vendor for your business.

Discover the right questions to ask when choosing a CDP vendor so you can make an informed choice for your business.

Learn how personalized content recommendations based on first-party data can help you boost customer engagement and revenue.

Discover how prioritizing sales can fuel growth, stability, and innovation for your business. Learn the transformative power of strategic sales focus.

Discover four tips that will save you time and resources while optimizing your website performance and the customer experience at the same time.

Get real-world examples of how consumer goods companies are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.

Discover six factors that will help you make more informed decisions and ultimately choose the CDP that best aligns with your organization's long-term growth plans.

At BlueConic, we’re committed to building an inclusive environment for all—both during pride month and throughout the year.

Find out how you can establish a CDP center of excellence for your business.

Find out why BlueConic was named a 2023 SIIA CODiE Award Finalist in the Best Customer Data Platform category for the third year in a row.

Webinar On-Demand: How BlueConic Customers Reduced Operational Costs with up to 90% Time Savings

Discover our top 5 MarTech trends that you should know to remain informed and engaged in 2023.

Discover the power of gamification in marketing with our free playbook.

Learn how media and publishing companies are using BlueConic to transform their audience relationships and accelerate growth.

Say hello to AI-powered features that can build full digital experiences in mere seconds.

In this episode of the CRO Spotlight Podcast, BlueConic CRO Jackie Rousseau-Anderson speaks to Warren Zenna, CEO of the CRO Collective, about how data analytics leaders make great CROs.

Discover how CPG companies are using first-party data to drive innovation and growth while prioritizing consumer privacy.

Learn why second-party data sharing is becoming an increasingly important tool in the post-cookie, privacy-first era.

In honor of #IWD2023, we asked some of the women at BlueConic to tell us about their story, how they got into tech, and their biggest sources of inspiration.

In celebration of International Women’s Day, BlueConic is featuring five inspiring women leaders within our organization and across our customer base.

Watch this on-demand video from the Marketing Virtual Summit to learn about the key challenges CPG companies are facing in the digital era and why they are investing in a CDP.

Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.

This webinar explores data about the State of Consumer Personalization and outlines the strategy and technology needed to successfully design and execute personalized experiences.