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Blog
2022: The Year of the Blue
It’s hard to believe we are about to close the door on 2022. What a year it’s been!
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Blog
Our Favorite Things: 2022 Holiday Gift Guide
Spread cheer to those you hold near and dear. Check out our 2022 Holiday Gift Guide!
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Podcasts
Deliver Customer Centric Experiences Across Channels
Watch this on-demand discussion with Nicky Peterse, Principal Customer Success Manager, BlueConic about Delivering Customer Centric Experiences Across Channels.
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Podcasts
BlueConversations: CDP Use Cases in Retail
Explore real-world examples of how retailers use a CDP to bring customer lifecycle marketing to life and drive transformational growth across the organization to increase revenue.
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Reports & Guides
Debunking the Four Myths of Consumer Data Privacy
Learn how you can embrace a more proactive approach to consumer data privacy.
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Podcasts
Comoto Revs Up Omnichannel Marketing Efforts Across Their Family of Brands
Watch this on-demand video to learn how the Comoto Family of Brands is unlocking its marketing potential with first-party data.
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Podcasts
Integrating Customer Centricity into the Digital Marketing Transformation Roadmap
Learn how to put customer centricity at the center of your digital transformation.
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Webinars & Videos
CMO-Level Insights to Elevate Your Personalization Strategy
This on-demand webinar explores how marketers and CMOs can elevate their organization’s approach to drive engagement and deliver financial results.
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Blog
BlueConic Named a Leader in IDC MarketScape for Retail & CPG Customer Data Platform Software Providers
See why BlueConic was named a Leader in an IDC MarketScape analyzing customer data platforms for retailers and consumer packaged goods companies.
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Webinars & Videos
Debunking the 4 Myths of Consumer Data Privacy
Forrester analyst Stephanie Liu joins BlueConic’s Cory Munchbach to debunk the 4 myths of consumer data privacy that are holding marketers back.
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Podcasts
Deconstructing Data
In this episode of the BDEX podcast, BlueConic CEO Cory Munchbach discusses the intricacies of identity resolution, the impact of third-party data deprecation, and the importance of first-party data.
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Reports & Guides
IDC MarketScape: Worldwide Retail & CPG Customer Data Platform Software Providers 2022 Vendor Assessment
Find out why BlueConic was named a CDP leader in serving the needs of retail and CPG companies worldwide.
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Blog
Top 5 Questions on Data Clean Rooms
What is a data clean room and what should you look for when buying a clean room solution? Answers to those questions and more.
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Webinars & Videos
BlueConic Data Clean Rooms Solution
Learn more about BlueConic’s data clean rooms solution.
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Podcasts
The Journey to Customer-Centricity: Transforming a Centuries-Old Company
Learn how Conn’s HomePlus implemented a customer data platform to transform their organization to put customers at the center of everything they do.
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Webinars & Videos
Personalize With Purpose: How Retailers are Raising the Bar with CDPs
This on-demand webinar covers real-world examples of how companies like VF Corp. and LoveSac are raising the bar on personalization strategies with BlueConic.
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Blog
Why Consumer Goods Companies Need a DTC Strategy
Consumer goods companies have the opportunity to transform their relationships with customers by embracing DTC — and investing in a CDP.
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Blog
Omni-Channel Clienteling: The Future of Retail
Today's top retailers build omni-channel clienteling strategies with a CDP to provide a highly personalized, high-quality CX for customers.
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Webinars & Videos
Top 10 CDP Use Cases for 2022
In this on-demand webinar, you'll hear about 10 real-world examples of how companies across industries use a CDP to enable their digital transformation and accelerate growth.
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Blog
Expanding Your CDP Use Cases: Retailers
Discover three popular CDP use cases that help retailers reduce costs, unlock revenue, and increase operational efficiency.
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Reports & Guides
Top 12 CDP Use Cases
Download our eBook to discover real-world examples of how BlueConic customers unlock revenue, enhance efficiency, and accelerate growth with our CDP.
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Reports & Guides
Data Clean Rooms: The Key to Marketing Measurement in the Privacy-First Era
Learn why data clean rooms are providing a viable alternative for closed-loop advertising and marketing measurement.
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Podcasts
Inside Lovesac’s Data Strategy that Powers Customer Centricity
Join Sue Beckett, VP Digital Marketing and E-commerce at Lovesac, as she details the furniture retailer’s journey to creating a single customer view that serves a diverse set of stakeholders.
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Reports & Guides
The Third-Party Data Deprecation Playbook
Download our eBook to discover the four essential tools you need for success in the privacy-first era.
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Podcasts
Beyond the Cookie: Personalization for 2022
Watch this video to learn how you can get beyond the cookie in 2021 and straight to the core of identity in today’s digital world.
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Webinars & Videos
The Third-Party Data Deprecation Playbook
This playbook outlines the 4 tools you need in your third-party data deprecation playbook to lead your organization successfully into a cookiless future.
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Webinars & Videos
Ad Targeting in the Extended Identity Crisis
Fill out the form to watch the webinar and learn how to confront both new and longstanding challenges in ad targeting.
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Webinars & Videos
Identity Resolution in 2022: Be Ready When Third-Party Cookies Disappear
In this webinar, we walk through strategies companies have used to create mutually beneficial experiences for them and their customers
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Webinars & Videos
Improving Marketing’s Operational Efficiency with a Customer Data Platform
This webinar examines the benefits of deploying a pure-play CDP in order to manage and activate consented customer data globally, safely, and at scale.
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Podcasts
Why Data & Analytics Leaders Are Embracing CDPs
Learn why data and analytics leaders from retailer and consumer goods brands are turning to customer data platforms (CDP).
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Reports & Guides
Assessing Technology’s Impact on Marketing & CX Operations
Discover how the right tech can fundamentally transform how marketing, CX, and other growth teams understand and interact with customers.
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Blog
How Consumer Companies Leverage Transactional Data
Transactional data is just as important as behavioral and engagement data to consumer companies' omni-channel acceleration strategies.
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Blog
Omni-Channel Acceleration: A Growth Opportunity for Retailers
Embracing an omni-channel engagement approach is how traditional retail companies and digitally native retailers alike can accelerate growth.
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Blog
The MarTech Stack Evaluation Guide
Use our martech stack evaluation guide to audit your brand's marketing technology stack and identify areas for improvement.
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Reports & Guides
Omni-Channel Acceleration in Retail
Download this guide to learn 4 ways retailers are turning first-party data into a strategic business asset for omni-channel growth.
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Podcasts
Identity Crisis: Media, Technology, and Data in the Next Decade
Discover how media leaders are focusing on social media, digital advertising, and data management to secure their place in the information ecosystem in the next decade.
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Blog
60-Second Story: Bliss Skincare and Experiences by Jebbit
Check out this 60-Second Story to learn how Bliss Skincare increased brand awareness and consumer engagement with a fun, interactive Skincare Quiz.
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Webinars & Videos
Identity Crisis: Engaging Customers in a Post-Cookie World
To improve identity management and customer engagement, brands must move beyond third-party cookies and fully embrace first-party data.
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Podcasts
How VF Corp Made the Single Customer View a Reality
Learn how an iconic family of lifestyle brands transformed its marketing organization with a customer data platform.
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Webinars & Videos
Why Operational Efficiency Is Your New Marketing Metric: Measuring MarTech Effectiveness
Watch this webinar on-demand to discover why today’s enterprise marketing professionals are focusing on operational efficiencies to drive results.
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