Multi-Dimensional Segmentation

On-Demand Webinars
Behind the Curtain: Demystifying AI & Machine Learning to Jumpstart Efficient Growth
Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
On-Demand Webinars
Ditch Data Dogma

Watch now to unlock the secrets to effective personalization and customer engagement by harnessing unique data insights.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
On-Demand Webinars
The Year Ahead in Publisher Subscriptions

Watch this webinar as The Rebooting's Brian Morrissey is joined by publishing leaders to discuss their outlook for the subscription market in 2024.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
2023 CDP RFP Predictions Revisited

In January 2023, BlueConic experts made predictions on what to expect for RFP trends in the coming year. Discover how these predictions fared.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Guides
The Customer Acquisition Handbook for Retail & Consumer Goods Companies
Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Adapting to AI-Driven Search: Survival Strategies for Publishers

Learn about a pressing AI threat that is emerging for publishers and what they can do to adapt.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
On-Demand Webinars
What AI-Powered Search Means for Publishers: A Talk With Experts

AI-powered search is set to transform the way content is discovered and consumed. Watch now to learn what this means for publishers.

Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Four Best Practices for a Website Redesign with BlueConic

Discover four tips that will save you time and resources while optimizing your website performance and the customer experience at the same time.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Guides
CDP Use Cases in Media & Publishing

Learn how media and publishing companies are using BlueConic to transform their audience relationships and accelerate growth.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Attributing ROI to BlueConic: B2B Media

Discover the most common types of operational challenges that led B2B media companies to invest in BlueConic, as well as the benefits they gained after implementation.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Attributing ROI to BlueConic: B2C Retailers

Discover the most common types of operational challenges that led B2C retailers to invest in BlueConic, as well as the benefits they gained after implementation.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Guides
CDP Use Cases in Retail

Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
On-Demand Webinars
Personalization at Scale: Telia’s CDP Journey from Blueprint to Value Realization
Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
Videos
Integrating Customer Centricity into the Digital Marketing Transformation Roadmap
Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
BlueConic named a finalist in Digiday and INMA Awards alongside Endeavor Business Media
Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
On-Demand Webinars
Debunking the 4 Myths of Consumer Data Privacy

Forrester analyst Stephanie Liu joins BlueConic’s Cory Munchbach to debunk the 4 myths of consumer data privacy that are holding marketers back.

Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
On-Demand Webinars
Customer Journey Orchestration as a Cookie Alternative

This webinar covers how Vanarama's transition from third to first-party data provided actionable purchasing journey behavior insights to develop omnichannel marketing tactics.

Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Audience Monetization: A Powerful Revenue Opportunity

Developing audience monetization strategies based on their first-party data is what helps leading media and publishing brands thrive today.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
How Customer Analytics Tools Democratize Data

There are many customer analytics tools. But only an analytics-focused CDP reduces the distance between insight generation and activation.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Videos
How Dennis Publishing Made First-Party Data Core to its Business Transformation
Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Customer Lifecycle Management: An Ongoing Effort

Customer lifecycle management is streamlined and simplified for companies with BlueConic. Learn how your brand can benefit from Lifecycles.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Enrich Google Analytics Data with a CDP

Find out how you can enrich Google Analytics data for deeper analysis by integrating person-level data captured in a CDP.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Customer Segmentation: Streamlined with a CDP

Check out several customer segmentation examples and learn how leading companies build multi-dimensional segments in minutes with our CDP.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
The Data Monetization Playbook for Brands

Data monetization is a growing trend among leading brands — one that helps them unlock revenue opportunities and accelerate business growth.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Customer Segmentation Analysis: A Guide

Customer segmentation analysis enables growth-focused teams to better leverage their first-party data and understand and engage customers.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Real-Time Marketing with Real-Time Data: A Guide

Real-time marketing is only possible with real-time data access. Learn how the right processes and martech can help you leverage up-to-date customer data.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Business Intelligence Reporting: Better with a CDP

Business intelligence reporting is far more efficient for growth teams when they use a customer data platform (CDP) as their primary BI tool.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Blog
Behavioral Segmentation Examples and Insights

Check out several behavioral segmentation examples, statistics, and ideas that can help you make the most of your customer data and improve your marketing.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Videos
HEINEKEN USA’s Journey to Building Golden Consumer Records

Learn how HEINEKEN USA uses our customer data platform to enable its direct-to-consumer (DTC) engagement strategy.

Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
Videos
Identity Crisis: Media, Technology, and Data in the Next Decade

Discover how media leaders are focusing on social media, digital advertising, and data management to secure their place in the information ecosystem in the next decade.

Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
Guides
Business Transformation in Media & Publishing

Download this guide to learn how media and publishing companies are turning first-party data into a strategic business asset for growth.

Read More
105613B1-6CAE-4D92-A726-7F338E024DC8
Videos
How VF Corp Made the Single Customer View a Reality

Learn how an iconic family of lifestyle brands transformed its marketing organization with a customer data platform.

Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8
On-Demand Webinars
AI for Marketing: Why It’s Overpromised & Underdelivered, Until Now

Watch our webinar to discover how leading brands leverage artificial intelligence (AI) for marketing today — and how you can too with the right martech.

Watch Now
105613B1-6CAE-4D92-A726-7F338E024DC8