Google's decision to reverse its stance on third-party cookie deprecation is forcing publishers to adapt once again.
In this episode of The Content Marketing Virtual Summit, BlueConic CMO Patrick Reynolds shares invaluable knowledge on go-to-market strategies, data, and marketing leadership in the SaaS industry.
Customer Success Manager Nicky Peterse discusses the escalating impact of consumer privacy regulation and third-party data deprecation across all industries.
Discover how media companies are future-proofing their revenue strategies today and their outlook on industry changes over the next five years.
In this episode of The Rebooting Show, BlueConic CEO Cory Munchbach discusses how publishing is shifting from prioritizing breadth to rewarding depth.
Explore the right—and wrong—ways to go about identity resolution and marketing data management, especially amid the loss of third-party cookies.
In this episode of the Millennium Live, BlueConic CEO Cory Munchbach discusses how CDPs tackle pressing business challenges and how BlueConic empowers organizations to maximize ROI, and more.
Learn the six questions to ask when crafting your data strategy.
Learn more about the rise of invisible experiences and what they mean for businesses and consumers alike.
In this article, we’ll break down the privacy paradox and the steps that companies can take to improve consumer perceptions of privacy.
Watch now to unlock the secrets to effective personalization and customer engagement by harnessing unique data insights.
Discover how the combination of BlueConic with Shopify can not only convert casual browsers into committed buyers, but also elevate customer satisfaction with hyper-personalized, timely interactions.
Watch this webinar as The Rebooting's Brian Morrissey is joined by publishing leaders to discuss their outlook for the subscription market in 2024.
Check out the top 5 takeaways from BlueConic Connect: Retail Revelations.
In January 2023, BlueConic experts made predictions on what to expect for RFP trends in the coming year. Discover how these predictions fared.
In this episode of DataFramed, BlueConic CEO Cory Munchbach discusses successful marketing strategies, the impact of privacy laws on data collection, the future of marketing analytics, and more.
Discover how how retail and consumer goods companies can use first-party data to meet and exceed their customer retention and loyalty goals in today’s dynamic environment.
In this episode of Making Sense of Martech, BlueConic CEO Cory Munchbach discusses her journey to becoming CEO, what it looks like to lead a private equity-backed company, and more.
Discover five top takeaways from BlueConic’s first-ever Women in Technology Leadership Forum.
In this episode of The Rebooting Show, BlueConic Director of Sales Patrick Crane joins Brian Morrissey to discuss the state of subscriptions for publishers and the maturation of the market.
Learn about the progress publishers have made in building subscriptions programs.
Learn how harnessing the power of first-party data through a CDP can optimize performance, streamline logistics, and enhance customer satisfaction.
Discover how retail and consumer goods companies can leverage first-party data to thrive during a recession by retaining customer loyalty, optimizing costs, and delivering personalized experiences.
Learn about a pressing AI threat that is emerging for publishers and what they can do to adapt.
In this episode of Marketecture podcast, BlueConic CEO Cory Munchbach discusses the history of BlueConic and how and why CDPs emerged, before diving deeper into the inner workings of our platform.
Explore common missteps in CDP implementation, including the importance of clear use cases, data readiness, and avoiding over-complication to accelerate time-to-value.
Learn how publishers can increase reader engagement, retention, and revenue through personalized content recommendations.
Learn how personalized content recommendations based on first-party data can help you boost customer engagement and revenue.
Discover four tips that will save you time and resources while optimizing your website performance and the customer experience at the same time.
Get real-world examples of how consumer goods companies are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.
Discover six factors that will help you make more informed decisions and ultimately choose the CDP that best aligns with your organization's long-term growth plans.
In this Q&A, BlueConic Lead Principal, Retail Customer Success Khurram Moiz shares perspectives on how to leverage direct-to-consumer models into privacy-first customer experiences.
Discover our top 5 MarTech trends that you should know to remain informed and engaged in 2023.
Learn how media and publishing companies are using BlueConic to transform their audience relationships and accelerate growth.
Find out how financial services companies can take advantage of a CDP to achieve their transformation goals.
Discover the most common types of operational challenges that led B2B media companies to invest in BlueConic, as well as the benefits they gained after implementation.
Here are three key takeaways we heard from the speakers and our conversations on the floor.
Discover the most common types of operational challenges that led telcos to invest in BlueConic, as well as the benefits they gained after implementation.
Find out how AI/ML is being used in the insurance industry to make the previously impossible, possible.
Get real-world examples of how retailers are using BlueConic to transform their customer relationships and accelerate growth that you can use as inspiration for your own business.
Learn the top 5 RFP trends in CDP vendor evaluation and get tips on how to choose the right vendor.
This Valentine's Day, we reflect on just how lucky we are to work with so many exceptional CDP partners every single day.
Understand the basics of second-party data and why this oft-overlooked form of consumer data will play a critical role in helping companies future-proof their marketing efforts.
Discover the importance of privacy-compliant activation with a data clean room.
Watch this on-demand discussion with Nicky Peterse, Principal Customer Success Manager, BlueConic about Delivering Customer Centric Experiences Across Channels.
BlueConic’s advice on how to center time-tested drivers of success when building out a CDP change management program.
Learn how you can embrace a more proactive approach to consumer data privacy.
Discover how Apple’s privacy changes are impacting the mobile ad industry as a whole.
Learn why data clean rooms are gaining pace amid the third-party cookie’s demise.
Forrester analyst Stephanie Liu joins BlueConic’s Cory Munchbach to debunk the 4 myths of consumer data privacy that are holding marketers back.
In this episode of the BDEX podcast, BlueConic CEO Cory Munchbach discusses the intricacies of identity resolution, the impact of third-party data deprecation, and the importance of first-party data.
Discover the biggest winners and losers from Apple’s privacy-related changes.
What is a data clean room and why is it the future of CPG? The definitive guide to the latest tool in your data deprecation toolkit.
Download the Gartner Market Guide for recommendations to help you select the right CDP vendor.
See why data ethics, privacy, and trust are non-negotiable imperatives that will affect every company over the next decade.
In this webinar we explore how CDPs provide untapped value into your first-party data, insulates you from growing privacy regulations, and helps you build trust with your audiences.
What is a data clean room and what should you look for when buying a clean room solution? Answers to those questions and more.
To improve your customer engagement strategy, you need to humanize your brand and build a privacy-conscious marketing program using modern martech.
Learn more about BlueConic’s data clean rooms solution.
Join Sue Beckett, VP Digital Marketing and E-commerce at Lovesac, as she details the furniture retailer’s journey to creating a single customer view that serves a diverse set of stakeholders.
Learn how to future-proof your data strategy and discover the challenges marketers must consider when navigating privacy regulations and third-party cookie deprecation.
Download our guide to learn how CPG companies can navigate third-party data deprecation and facilitate second-party data sharing with our data clean room.
Download our eBook to discover the four essential tools you need for success in the privacy-first era.