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2020 Gartner Market Guide for Customer Data Platforms

Download the 2020 Gartner Market Guide for Customer Data Platforms today to learn about the current CDP landscape, what the platform offers CMOs and their teams, and leading vendors — including BlueConic.

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eBrief

Business Transformation in Media & Publishing: Turn First-Party Data into a Strategic Asset

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Webinar

Identity Crisis: Engaging Customers in a Post-Cookie World

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Video

Interview with Belgian Cycling Factory on Transforming the Customer Relationship

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Video

BlueConic’s Customer Data Platform Explained

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Video

How VF Corp Made the Single Customer View a Reality

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Webinar

Why Operational Efficiency Is Your New Marketing Metric: Measuring MarTech Effectiveness

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Case Study

Belgian Cycling Factory Accelerates Digital Transformation with BlueConic

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eBrief

Improving Marketing’s Operational Efficiency with Modern Tech

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Webinar

Overcoming Barriers to Cross-Channel Customer Experiences

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Webinar

How One Retailer Levels the Playing Field with Amazon

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Webinar

The ROI of a CDP: 6 Ways Enterprises Reduce Marketing Costs & Unlock Revenue

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eBook

What Is a CDP? And What Isn’t a CDP?

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Infographic

12 Ways to Leverage the CDP in Your Marketing

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Case Study

WEHCO Media Builds Subscription Model Around CDP

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Webinar

Lifecycle Marketing: Why Customer Data Is Critical to Orchestrating Individualized Experiences

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eBook

The New Customer Engagement Model: How to Adapt Your Marketing in the Consumer Privacy Era

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Webinar

Will CCPA Change Your Marketing? Understanding Its Impact

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Infographic

Marketing Cloud CDP vs. Pure-Play CDP: Comparing the Customer Data Platforms

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eBook

Marketing Cloud Suite vs. Best-of-Breed Approach: Why Brands Are Turning to CDPs to Power Their MarTech Stacks

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Webinar

10 Customer Data Platform Use Cases for Data-Driven Marketers

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Video

Leveraging a CDP for Omnichannel Retail Marketing

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Case Study

Planet Blue Builds Omnichannel Customer View to Boost CX

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Webinar

Why Brands Will Abandon Marketing Cloud Suites in 2021

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Case Study

Goba Sports Group Unifies Data for Marketing Efficiency

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Webinar

AI for Marketing: Why It’s Overpromised & Underdelivered, Until Now

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Case Study

Advantage Rent A Car Drives 25% Lift in Direct Bookings

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Video

How Franklin Sports Built a Hyper-Personalization Strategy

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Video

How America’s Test Kitchen Boosts Customer Engagement

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Video

Evolving from Personalization to Individualized Marketing

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Webinar

Death of Third-Party Cookies: What It Means for Marketing

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Guide

BlueConic Platform Overview

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Webinar

Data Privacy: Compliance and Consent Management Tips

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Guide

2020 Gartner Market Guide for Customer Data Platforms

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Webinar

How to Fuel Monetization and Subscription Revenue

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eBook

Building a Business Case for a Customer Data Platform

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Video

How B2B Media Brands Can Grow Revenue with a CDP

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Case Study

Amac Makes Email Campaigns Personal

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eBook

FOLIO: Why Data is the Future of Your Publishing Business

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Video

The Three Flavors of Identity Resolution

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Webinar

How to Write a CDP RFP Based on Your Business Needs

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Guide

Toolkit: Selecting the Right Customer Data Platform

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Case Study

Holland.com Increases GDPR Consent Rate to 75%

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Video

Behind the Digital Transformation of Bob’s Discount Furniture

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Video

TotalRetail Tech Video Interview: CDPs for Retail

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Case Study

Raycom Sports Unifies Data Across Web, Mobile App, and Email

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Case Study

WEHCO Media Achieves 100% Subscription Growth

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Webinar

Unlock Your Facebook Ad Targeting Secret Weapon

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Video

MediaGrowth Summit 2018: Publisher Takeaways

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Webinar

Consent Management for GDPR Made Simple

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Webinar

Defining a CDP: What It Is, and What It Isn’t

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eBook

The CDP Proficiency Framework for Brands

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Guide

CDP Vendor Openness Checklist

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Infographic

CDP vs. DMP: Differences Between the MarTech

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Case Study

RAEN Optics’ 20/20 Focus on Digital Shopper Experience

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Infographic

Get to Know a Data Layer

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eBook

CDP vs. DMP: Discover the Key Differences Between the MarTech

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Case Study

Boston Globe Media Case Study

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Video

Interview with The Boston Globe’s Peter Doucette

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Case Study

International Sports Brand Gains Loyal Fans and More Profit

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Case Study

Sport & Entertainment Brand Grows Online Sales

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Case Study

International Travel Company Optimizes the Online Customer Experience

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Case Study

Multi-label Publisher Improves Service Levels to Readers and Advertisers

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Case Study

Roadside Assistance Brand Improves Cross-Selling

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See what BlueConic can do for you

Whether you’re looking for operational efficiencies or improved marketing effectiveness through data activation, our customer data platform can help.